Can Positive Social Contact Encourage Residents’ Community Citizenship Behavior? The Role of Personal Benefit, Sympathetic Understanding, and Place Identity
Yaxi Wang,
Bo Wu,
Jiaqi Li
et al.
Abstract:Identified as an increasingly pivotal aspect, the benevolent extra-role characteristic of community citizenship behavior contributes to destination development efficiency and social cohesion. Based on the egoistic–altruistic motivation framework, this study investigated three motivations that propel residents to exercise community citizenship behaviors in a positive social contact context, namely self-focused, other-focused, and place-focused motivation. A conceptual model combined with positive contact, perso… Show more
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