“…In the past few years, SROI studies applied to tourism impacts have been gradually incorporating new dimensions, from the impact of specific attractions (Aventia Consulting Limited, 2017) and museums (Barnett, 2011; Price WaterHouse Company [PWC], 2014) to the social value generated by museums as a whole (Whelan, 2015), even exploring the impacts generated by tourism at country level (PWC, 2015). For example, the recent research of Viganó and Lombardo (2019) about the impact generated by a museum association in Florence (Italy) revealed that workers were the most important stakeholders in aspects as welfare, work-life balance, career development, or employment stability. Other key stakeholders that receive impacts from this association were schools, elders' institutes, hospitality businesses, tourists, and public administration.…”