Business research for sustainable development: How does sustainable business model research reflect doughnut economics?

Abstract

In this study, we explore sustainable business model (SBM) research through the lens of doughnut economics (DE). By conducting an integrative literature review, we analyse concepts that reflect the seven principles of DE at the business model level. We identify 23 SBM concepts and develop a framework that draws on cognitive science theory to distinguish between seven abstract and 16 concrete concepts. The contribution of our study is threefold: First, the framework enhances the theoretical understanding of SBM concepts that mirror DE. Second, our study presents seven unique avenues for shifting the SBM research agenda. Third, the findings have the potential to inspire SBM innovation in practice.

Commentaire sur « Look up ! Cinq propositions de recherche pour repenser le marketing dans une société post-croissance » : le Marketing doit penser sa propre évolution à l’ère de l’Anthropocène

“…Le cadre des limites planétaires (Rockström et al, 2009 ; Steffen et al, 2015) permet en outre d’identifier des frontières à ne pas dépasser pour maintenir l’écosystème planétaire dans un état viable, dans lequel les sociétés humaines puissent prospérer et se développer. En croisant ces limites planétaires avec les Objectifs de Développement Durable, la théorie du Donut (Raworth, 2018) permet de représenter un espace à la fois écologiquement sûr et socialement juste dans lequel les organisations devraient se situer (Hausdorf et Timm, 2022).…”

Commentary on “Look up! Five research proposals for rethinking marketing in a post-growth society”: Marketing must reflect on its own evolution in the Anthropocene epoch

“…3 The planetary boundary framework (Rockström et al, 2009;Steffen et al, 2015) also makes it possible to identify frontiers that must not be crossed to maintain the planetary ecosystem in a viable state in which human societies can prosper and develop. By cross-referencing these planetary boundaries with the Sustainable Development Goals, Doughnut Economics (Raworth, 2018) makes it possible to represent an organisational space that is both ecologically safe and socially fair (Hausdorf and Timm, 2022).…”

A pattern‐based tool to support companies in sustainability‐oriented business strategies: grounded theory research in agribusiness

“…As results, companies move their business model into SBM (Hausdorf & Timm, 2023; Pan et al, 2022). SBM embraces the concept of corporate sustainability and, declines it through several key points such as value sharing (Bocken et al, 2014), increasing of the responsibility sense for the impact generated by one's actions on planet and society (Yip & Bocken, 2018), consideration of the planet and society as business stakeholders (Bocken et al, 2014), definition of sustainable development goals (SDG) in business activities (Pan et al, 2022), adoption of TBL and reporting initiative in business activities (Bocken et al, 2014; Olesson et al, 2023), use of technological innovation to rise sustainable objectives (Abbate, Centobelli, Cerchione, Nadeem, & Riccio, 2023).…”