Burgeoning of co-living and co-working space for the Indian millennial – a quiver or a hunt for novel strategies!
Premasish Roy,
Deepa Nair,
Rikhi Yadav
Abstract:Purpose
The purposes of this paper are to examine the factors persuasive in building competitive advantage strategies for the co-living and co-working service operators and study the sustainability of the business model for co-living and co-working space.
Design/methodology/approach
In this research, a structured literature review of journals, articles, reports, conference proceedings, websites published in recent times and e-newspapers has been conducted. The first step of the research included identifying … Show more
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