With the progress of science, China's construction industry has gradually started information management. In the construction industry, the economic expenditure of construction and the management of construction safety are the core issues, which need to be managed with information technology. For construction enterprises, whether they have strong competitiveness in the industry or not, construction management plays a very important and decisive role. In order to avoid all kinds of drawbacks of traditional manual management and break the limitations of manual management, construction enterprises need to establish and use an information management optimization model. The method adopted in this paper is the building information model, which makes the whole building process visible by using big data, makes the components present in three-dimensional physical graphics, and forms interaction and feedback with the components. Therefore, the communication, discussion and decision-making in the process of project design, construction and operation are all carried out in a visual state. According to the research in this paper, this algorithm is superior to the traditional algorithm and can be widely applied in practice