Bridging Aesthetics and Positivism in IS Visual Systems Design with Neuroscience: A Pluralistic Research Framework and Typology

Peak, Daniel A.; Prybutok, Victor R.; Mai, Bin; Parsons, Thomas D.

doi:10.1007/978-3-319-41402-7_16

Cited by 1 publication

(3 citation statements)

References 25 publications

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“…For this reason, research is currently expanding to understand how aesthetics influences cognition. Peak et al (2017) described neuro-aesthetics as an evolving area that interlinks comprehension, perception and decision making that is based on visual aesthetics influence on cognitive neuroscience. On the other hand, Soleymani et al (2015) added that new models should be developed to interrelate human-computer interaction, psychology and other fields in the hopes that cross-disciplinary research would further explore the emotional and cognitive effects of multimedia aesthetics.…”

Section: Discussionmentioning

confidence: 99%

“…Therefore, unlocking a different area in human-computer interaction that incorporates multidisciplinary approaches such as psychology, digital humanities and also product design. In recent research, Peak, Prybutok, Mai, and Parsons (2017) claims that two aspects should be considered when visually designing an information system; cognitive or behavioural aspect that relates to usability and functionality and secondly the pleasure (hedonism) aspect that relates to user's experience associated to aesthetics (visceral) and emotions. This concept does not vary much from Norman's theory of emotional design that reflects upon three levels of user interaction; visceral, behavioural and reflective and concurrently cognitive (behavioural) and affective (visceral) aspects of interaction.…”

Section: Aestheticsmentioning

confidence: 99%

“…According to Peak et al (2017), it is important to develop systems that harmoniously integrates the functionality and aesthetic appeals. In this study, functionality which is defined by the interaction and contents of the courseware will remain constant.…”

Section: Present Studymentioning

confidence: 99%

See 2 more Smart Citations

Exploring the effects of visual aesthetics in e-learning for engineering students

2018

Knowledge Management &Amp; E-Learning: An International Journal

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e-Learning is changing the way students learn in the classroom. However, one of the least emphasised aspect in e-learning design concerns with aesthetics. Recent research in multimedia aesthetics highlighted the need to understand interaction from a multidisciplinary perspective. Aesthetics research in e-learning usually focuses on exploring the effects of positive aesthetics design towards neutral designs and a gap in exploring the effects of negative aesthetics. In this study, two different designs were developed to reflect positive and negative aesthetics designs. The cognitive outcome of these designs was compared and evaluated based on a learning achievement to measure comprehension. Gender and academic achievement were also explored to investigate if these factors had an effect on aesthetics perception and learning achievement. Based on the outcome of 95 electronic engineering students from two different polytechnics in Malaysia, it was found that engineering students performed better in the negative design in comparison to the positive design. In addition, genders or academic achievement differences were found not to influence the outcome.

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Section: Discussionmentioning

confidence: 99%

Section: Aestheticsmentioning

confidence: 99%