2022
DOI: 10.29023/alanyaakademik.1141274
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Bibliometric Analysis of Consumer Behaviour Research Conducted During the Covid-19 Pandemic Period

Abstract: In recent years, the Covid-19 pandemic has brought with it changes in consumer behaviour. The purpose of this article is to examine the evolution and trends of consumer behaviour research during the Covid-19 pandemic period. The publications written on the subject of “covid” from the WoS database with the words “consumer behaviour” or “consumer behavior” in their titles were scanned in the business and management category, limiting the years 2020, 2021 and 2022. A total of 642 accessed publications were subjec… Show more

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