“…The fact that beeturia was not a phenomenon to worry about prompted a number of studies on antioxidant and biological activities vis-avis bioavailaibility of betalains. Several researchers have presented periodic updates in the past on betalain structure identification, occurrence (Strack et al, 1993(Strack et al, , 2003Cai et al, 2005), stability, chromatic and functional importance (Delgado-Vargas et al, 2000;Herbach et al, 2006;Stintzing and Carle, 2008;Moreno et al, 2008), chemosystematics (Brockington et al, 2011), production in vitro (Georgiev et al, 2008), biosynthesis (Strack et al, 2003;Gandía-Herrero and García-Carmona, 2013), and biological activity (Esatbeyoglu et al, 2014;Gandía-Herrero et al, 2014). However, in past two decades, there has been no update on the chemistry vis-avis biosynthesis and ecophysiological factors regulating betalain accumulation, and elicitation in situ/ex situ for improving betalain production.…”