Azerbaijani TV Viewers' Practices of Watching Turkish Television Programs In The Context of Cultural Studies: Turkish Culture And Tourism
Faruk Sadıç
Abstract:The aim of present study is to explore the reception processes of Azerbaijani viewers’ of television channels broadcasting from Turkey within the framework of Cultural Studies pertaining to Turkish culture and tourism. Employing the audience-centered reception approach within the tradition of Cultural Studies, this study examines the reception patterns exhibited by participants residing in diverse cities in Azerbaijan who watch Turkish television programs. Four separate focus group interviews involving a total… Show more
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