Authoritarianism, Projection, and Person Perception: What Do Authoritarians Infer From Another's Attempt to Rebut a Rumor?

Using Social Psychology to Explain Stakeholder Reactions to an Organization's Social Performance

“…Raub and Weesie 5 define reputation as the attributes given to actors by others; it is a function of an actor's past behavior as observed by others (in this case, stakeholders) and information, such as rumors, offered by others. 6 A reputation allows an observer, or stakeholder, to quickly categorize or label an actor. 7 When an organization is labeled in a positive way (as having a good reputation for corporate social performance) it establishes a cognitive framework that increases the likelihood that stakeholders will view its intentions in a positive manner in order to maintain cognitive consistency.…”