Augmented Reality in Portuguese Museums: A Grounded Theory Study on the Museum Professionals’ Perspectives
Natacha Fernandes,
Joana Casteleiro-Pitrez
Abstract:Augmented Reality (AR) is increasingly present in several fields, including the museological space, where the challenges of presenting objects interactively and attractively are constant, especially with the sociocultural changes of recent decades. Although there are numerous studies on AR in museums, the perspective of museum professionals on the technology still needs to be explored. Thus, in this study, we use a qualitative design and conduct in-depth interviews with professionals from 10 Portuguese museums… Show more
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