Innovative Geschäftsmodelle 2011
DOI: 10.1007/978-3-642-18068-2_12
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Auf der Suche nach Einflussfaktoren auf die Wahl des Geschäftsmodells – Das Beispiel der Biotech-Industrie

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Cited by 3 publications
(1 citation statement)
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“…Considering the rapidly changing environment enterprises and their business models are facing, a business model that is highly competitive from today's perspective might be outdated in the near future [9]. This observation implies the great importance of innovation and a continuous improvement of business models [10,11]. In this regard, the "Global CEO Study", which IBM conducts every two years, revealed in its 2006 implementation a share of 30 % of the 765 interviewed CEOs which put an innovation focus on their business model [12].…”
Section: Motivationmentioning
confidence: 99%
“…Considering the rapidly changing environment enterprises and their business models are facing, a business model that is highly competitive from today's perspective might be outdated in the near future [9]. This observation implies the great importance of innovation and a continuous improvement of business models [10,11]. In this regard, the "Global CEO Study", which IBM conducts every two years, revealed in its 2006 implementation a share of 30 % of the 765 interviewed CEOs which put an innovation focus on their business model [12].…”
Section: Motivationmentioning
confidence: 99%