“…Several writers (Bedingfield & Loeb, 1974;Eichenseher & Shields, 1983;Lynn, 1988;Beattie & Fearnley, 1998) have concluded that audit fees are an important factor in a company's decision to change auditors and then in a company's consideration of its new auditor. It appears that accounting firms are aware of the importance of audit prices, and studies (DeAngelo, 1981a;Simon & Francis, 1988;Ettredge & Greenberg, 1990) show that firms sometimes 'lowball' their fees in order to obtain an audit.…”