“…Byun & Loh, 2015;Cruz-Benito, Therón, García-Peñalvo, & Pizarro Lucas;Habibi, Laroche, & Richard, 2014;Lim, Hwang, Kim, & Biocca, 2015;Pellas, 2014;Wiebe, Lamb, Hardy, & Sharek, 2014). However, studies examining the drivers of user engagement with social media are still limited.…”