Attachment styles and customers' long‐term relationships in a service context

Frydman, Smadar; Tena, Miguel Ángel Moliner

doi:10.1111/ijcs.12834

Cited by 5 publications

(1 citation statement)

References 109 publications

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“…Moreover, a number of empirical research have demonstrated that the trust component positively affects corporate performance (Roy et al 2020) and customer loyalty (Raduzzi, 2019, Ibrahim et al, 2020. Frydman and Moliner (2022) emphasize the significance of loyalty and cooperation in relationships, stating, "...with absence of trust and commitment, there can be no partnership." In the relationship literature, trust and commitment are typically discussed together, with very few researchers considering one without the other.…”

Section: B Trustmentioning

confidence: 99%

Conceptual Framework of Factors in Halal Bakery Customer Loyalty

RAZALI IDRIS et al.

2023

RLJ

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Preparing and serving halal and toyyib food is a responsibility shared by Malaysian vendors. It appears to be a growing awareness of the importance of ensuring the halal status of food consumed in Muslim society. Malaysian Muslim customer are increasingly concerned with the uncertain status of food products, especially those that prepared by non-Muslim vendors. Non-Muslim vendors may not understand the concept of halal and haram, thus this situation exposes consumers to foods containing syubhah (doubtful) or haram substances. Hence, Malaysia's halal authority and government have stressed the need for manufacturers and business owners to adopt halal certification (Mohd, 2019).

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Section: B Trustmentioning

confidence: 99%

Conceptual Framework of Factors in Halal Bakery Customer Loyalty

RAZALI IDRIS et al.

2023

RLJ

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Anxious Altruism: Virtue Signaling Mediates the Impact of Attachment Style on Consumers’ Green Purchase Behavior and Prosocial Responses

Hasni,

Konuk,

Otterbring

2024

J Bus Ethics

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Virtue signaling serves to express moral and ethical values publicly, showcasing commitment to social and sustainable ideals. This research, conducted with non-WEIRD samples to mitigate the prevalent WEIRD bias (i.e., the tendency to solely rely on samples from Western, educated, industrialized, rich, and democratic societies), examines whether the scarcely studied virtue-signaling construct mediates the influence of consumers’ attachment anxiety (vs. avoidance) on their green purchase behavior and prosocial responses. Drawing on attachment theory and the emerging virtue-signaling literature, the current work reports the results from three studies (Ntotal = 898) in which consumers’ attachment patterns were not only measured, as in most prior related research, but also manipulated. Study 1 confirmed the unique ability of measured attachment anxiety, but not attachment avoidance, to predict consumers’ green purchase behavior and prosocial tendencies, with virtue signaling mediating these links. Study 2 manipulated participants’ attachment patterns, finding further support for the mediating role of virtue signaling between attachment anxiety (vs. avoidance) and these dependent variables. Study 3 provided a more nuanced account for our virtue-signaling conceptualization by documenting that self-oriented, but not other-oriented, virtue signaling mediated the link between attachment anxiety and both our key outcomes in public contexts. From a managerial viewpoint, these findings indicate that anxiously attached consumers constitute a potentially lucrative segment for companies seeking to expand their market share of sustainable and ethically produced products.

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