“…In addition to market power, our model departs from traditional financial literature inasmuch as it lacks of any particular mathematical structure, topological or measure theoretic. In particular, following the thread of our previous papers [10] and [13], we do not assume the existence of any exogenously given probability measure. Although this choice implies giving up the powerful artillery of stochastic analysis, particularly in continuous time, it permits, we believe, a better understanding of how financial markets work in a context of unrestricted complexity.…”