volume 18, issue 1, P55-65 2014
DOI: 10.1108/mbe-11-2013-0059
View full text
|
|
Share
Giacomo Di Foggia, Valentina Lazzarotti

Abstract: Purpose – The aim of this paper is to analyse the role and scope of revenue management and its impact on performance of Italian tourism industry. The paper takes into consideration exogenous factors that may enable or prevent business success. Prior research shed light from different lens. Design/methodology/approach – Research design relies on an empirical analysis, information is gathered using a web sur…

expand abstract