Assessing the Influence of Leadership Style, Decision Making, Communication, and Team Building on the Success of MSME Entrepreneurial Businesses in Bandung City

Abstract

Various factors, including leadership style, decision making, communication, and team building, influence the success of MSME entrepreneurial businesses. This quantitative study aimed to assess the influence of these factors on the success of MSME entrepreneurial businesses in Bandung City, Indonesia. Data were collected through a survey of 150 MSME owners in Bandung City, and multiple regression analysis was used to examine the relationship between the independent variables and business success. The results showed that leadership style and team building significantly predicted business success, while communication and decision-making were not significant predictors. These findings suggest that effective leadership and team building are essential for business success in the context of MSMEs in Bandung City.

Social influence of the “rational flow” communication model of brand community participation in four-wheeled vehicle companies as a supporting correlation for knowledge exhibitions

“…As observed by , many Western businesses fail in Chinese society because their managers do not understand individual behaviour and assume everyone responds the same to marketing programs. Therefore, this study offers crossvalidation of the relationships between multidimensional drivers by (Hatta et al, 2023) and brand community participation by (Hefri Yodiansyah, 2022;Yodiansyah et al, 2017) in the national culture of Asia-Pacific, Taiwan and Southeast Asia.…”