Assessing perceptions of wine tourists on organic wine

Antonazzo, Anna Paola; Fiore, Mariantonietta; Sala, Piermichele La; Contò, Francesco

doi:10.3280/ecag2015-002004

Cited by 8 publications

(10 citation statements)

References 38 publications

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“…Higher levels of human development certainly correspond to higher culture's levels if considering that in the HDI, it is included the access to knowledge too. According to WHO (1997), quality of life is to be defined as individuals' perception in the context of the culture and value systems in which people live and other authors highlight the importance of subjective wellbeing, health and culture linked to food choices (Meiselman, 2016;Deshmuknh, 2018;Antonazzo et al, 2018). In particular, we can observe that levels of wine consumption are linked to the country/area's culture and vice versa: culture may also determine consumption patterns and lifestyles.Regarding the wine consumption across the studied area, we have found a negative and significant coefficient in the east and a positive coefficient in the west.…”

Section: Discussionmentioning

confidence: 98%

Investigating the evocative link among wine consumption, Human Development Index and geographical region

2020

Stud. Agr. Econ.

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Section: Discussionmentioning

confidence: 98%

Investigating the evocative link among wine consumption, Human Development Index and geographical region

2020

Stud. Agr. Econ.

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“…This type of knowledge arises from historic trusting winery-grape grower relationships, from a mastery of winegrowing needs in the observed area, from consolidated experience in the graft cuttings on those soils, and in the optimal growth of the plant. It is a very important competence since it determines the successful grafting of a new vineyard, in terms of yield, quality, and especially in terms of health of plants and vineyard (Antonazzo et al 2014). It is a dynamic capability because over the years, the variables that regulate the graft choices and vineyard management are constantly changing: we refer, in particular, to the soil and climatic conditions, to the chemical-physical characteristics of the clones, and to the needs of the production processes, closely linked to the of market dynamics.…”

Section: Resultsmentioning

confidence: 99%

Differentiation strategies for the wine and nursery sector: empirical evidence from an Italy region

2017

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The aim of the paper is to analyze how the dynamic capabilities of the wine industry actors, involved in searching for biodiversity, influence and are influenced by the dyadic buyer-supplier relationship. In particular, the study aims at analyzing how the organizational culture, the strategic and relational approach, adopted in the customer-supplier interactions, affect the inter-organizational learning and the value-creating process. For this purpose, an explorative study has been carried out in the wine supply chain of Basilicata region (in southern Italy). Data are collected by submitting a semi-structured interview to the complete population of wineries and grape growers in the abovementioned area. By means of Principal Component Analysis and a Spearman's rank correlation analysis, the paper investigates if the relational approach adopted by the winery toward the grape grower affects positively the dynamic capabilities for wine differentiation strategies. Results show the grape grower are positively influenced by an organizational culture of winemakers based on flexibility and not standardized transformation processes then facilitating the planting choices and assuring the health of cuttings.

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“…Another stream of literature focuses on organic wines [42,43]. These studies highlight the effect of environmental concerns, and, as Olsen et al [44] argue, the price premium for organic wine may be viewed as the financial "self-sacrifice" made in order to protect the environment.…”

Section: Literature Reviewmentioning

confidence: 99%

Premium price for natural preservatives in wine: a discrete choice experiment

Chikumbi

Ščasný

Muchapondwa

et al. 2021

WEP

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The South African wine industry has recently launched the world’s first ‘no sulphite added’ wine made from indigenous Rooibos & Honeybush toasted wood chips. This wood chip contains antioxidant properties known to protect wine from oxidation. On the other hand, SO2 as a preservative, is often perceived by wine consumers as causing headaches and migraines. Differentiated wines based on their SO2 content may be a profitable marketing avenue for the struggling industry. We interviewed more than 600 wine consumers to investigate their perceptions of wine preservatives and preference for several wine attributes. Specifically, we use discrete choice experiments to elicit willingness to pay for the innovative alternative based on Rooibos & Honeybush wood chips. In addition to wine preservatives, we also examine consumers’ preferences for organic wine attributes and wine quality measured by a 100-point quality score and cost. Based on the results from the mixed logit model, we find that consumers are willing to pay an additional €3.53 (R56.48) per bottle of wine with natural Rooibos & Honeybush wood chips, while they are ready to pay €1.22 (R19.52) more for organic wine and €0.10 (R1.60) for each point on the quality score. Consumer preferences are not statistically different between red and white wine but differ considerably across consumers. In particular, those who believe SO2 in wine causes headaches are willing to pay at least three times more for replacing sulphur-based preservatives with a natural one. Marketing implications are offered for the wine industry.

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Assessing perceptions of wine tourists on organic wine

Cited by 8 publications

References 38 publications

Investigating the evocative link among wine consumption, Human Development Index and geographical region

Investigating the evocative link among wine consumption, Human Development Index and geographical region

Differentiation strategies for the wine and nursery sector: empirical evidence from an Italy region

Premium price for natural preservatives in wine: a discrete choice experiment

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