Asian American Public Relations Practitioners' Perspectives on Diversity

Qiu, Jing; Muturi, Nancy

doi:10.1080/10646175.2016.1172527

Cited by 5 publications

(2 citation statements)

References 24 publications

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“…Qiu and Muturi (2016) talk about the diversity in the market place and underlined the importance of having professionals capable of communicating with diverse audiences. Diversity in an organizational context encompasses many factors including gender, national origin and ethnicity.…”

Section: Discussionmentioning

confidence: 99%

The emergence and development of teaching public relations in the United Arab Emirates: an in-depth look

Zamoum

Gorpe

2020

CCIJ

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PurposeThe development of teaching public relations in the United Arab Emirates (UAE) is an important topic to uncover because it is related to and to some extent parallel with the development of the UAE and its vital sectors. The purpose of the study is determine the circumstances of the emergence of teaching public relations in the UAE, to investigate public relations education offered in the UAE universities, to discuss the development of public relations education including challenges and opportunities.Design/methodology/approachThe authors conducted 12 semistructured interviews with public relations educators in the UAE universities to understand the importance, development and current status of public relations and education.FindingsThe finding indicates a lot of developments took place in the establishment of public relations programs and its professionalization within a short time span, but more empirical research is needed to address the issues that have been brought up in the study.Research limitations/implicationsThe current research looked at the undergraduate public relations programs, but the status of graduate programs in communication and public relations needs to be investigated. More research in academic field is needed to discuss how the development of the public relations education influenced the public relations practice in UAE.Originality/valueThere is not much research done specifically on the public relations education in the UAE. The study sheds light on understanding the perspective of public relations educators on public relations programs and provides insights on how public relations education can be integrated to the local context without losing the global perspective.

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Section: Discussionmentioning

confidence: 99%

The emergence and development of teaching public relations in the United Arab Emirates: an in-depth look

Zamoum

Gorpe

2020

CCIJ

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“…Oh et al (2009) called for more diversity in the coverage to help remedy the limited and distorted representations of Asian American experiences. Qiu and Muturi (2016) found that Asian American public relation practitioners who were members of AAJA noted the need for more diversity in the communications field and a reframing of public relations as a social science to make it more attractive to Asian Americans as a career choice.…”

Section: Context and Literaturementioning

confidence: 99%

“China Virus” and “Kung-Flu”: A Critical Race Case Study of Asian American Journalists’ Experiences During COVID-19

Walker

Anders

2021

Cultural Studies ↔ Critical Methodologies

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The researchers designed a critical race case study to represent media coverage by and experiences of Asian American1 journalists during the first months of COVID-19 pandemic in the United States. After analyzing data inductively, the researchers drew upon critical race theory scholarship to apply the theoretical concepts of race consciousness, whiteness as property, and the hegemony of racial hierarchy to analyze Asian American journalists’ experience during the first year of the COVID-19 pandemic. The researchers used the Asian American Journalists Association’s repository of news coverage, webinars, and panels written and presented by Asian American journalists; in-depth interviews with Asian American journalists; and their social media posts about Asian American experience and the pandemic as data sources. Triangulated across the data sources, the following themes are represented: (a) Asian American Journalists: Living and Reporting Multiple, Intersecting Crises; (b) Anti-Asian American Discrimination and Racism; and (c) The Paradox of Asian American hypervisibility and invisibility; the subtheme is “Calling for Diversity, Equity, and Transformation in the Newsroom.”

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The future of PR is ‘fantastic’, ‘friendly’ and ‘funny’: Occupational stereotypes and symbolic capital in entry-level job advertisements

Bhargava

Theunissen

2019

Public Relations Review

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Asian American Public Relations Practitioners' Perspectives on Diversity

Cited by 5 publications

References 24 publications

The emergence and development of teaching public relations in the United Arab Emirates: an in-depth look

The emergence and development of teaching public relations in the United Arab Emirates: an in-depth look

“China Virus” and “Kung-Flu”: A Critical Race Case Study of Asian American Journalists’ Experiences During COVID-19

The future of PR is ‘fantastic’, ‘friendly’ and ‘funny’: Occupational stereotypes and symbolic capital in entry-level job advertisements

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