2021
DOI: 10.1016/j.jmsy.2020.08.009
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Artificial intelligence and internet of things in small and medium-sized enterprises: A survey

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Cited by 223 publications
(138 citation statements)
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“…Second, this study extends the scope of analytics research by conceptualizing and empirically demonstrating that the conditions leading to analytics applications can be asymmetrical, thus more complex than assumed by most analytics studies based on regressionbased methods (e.g., Gupta and George, 2016). An important implication of this study is the need to unearth the assumptions that underlie analytics studies and to consider the possibility Third, whilst SMEs are traditionally examined as one homogeneous group (e.g., Ferraris et al, 2019, Maroufkhani et al, 2020, Hansen and Bøgh, 2020, Dong and Yang, 2020, Liu et al, 2020, this study provides additional empirical evidence to support the idea that small and medium-sized firms could have distinctive patterns of IS adoption (e.g., Reyes et al, 2016, Gillon et al, 2014, Thong et al, 1996, Haase and Franco, 2011. The implications of this finding are twofold.…”
Section: Theoretical Contributionsmentioning
confidence: 82%
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“…Second, this study extends the scope of analytics research by conceptualizing and empirically demonstrating that the conditions leading to analytics applications can be asymmetrical, thus more complex than assumed by most analytics studies based on regressionbased methods (e.g., Gupta and George, 2016). An important implication of this study is the need to unearth the assumptions that underlie analytics studies and to consider the possibility Third, whilst SMEs are traditionally examined as one homogeneous group (e.g., Ferraris et al, 2019, Maroufkhani et al, 2020, Hansen and Bøgh, 2020, Dong and Yang, 2020, Liu et al, 2020, this study provides additional empirical evidence to support the idea that small and medium-sized firms could have distinctive patterns of IS adoption (e.g., Reyes et al, 2016, Gillon et al, 2014, Thong et al, 1996, Haase and Franco, 2011. The implications of this finding are twofold.…”
Section: Theoretical Contributionsmentioning
confidence: 82%
“…Based on the literature review, the following gaps concerning marketing analytics use are identified and will be addressed in this study: First, although studies have established the link between the use of business analytics and improved firm performance such as innovation (e.g., Duan et al, 2020), decision making effectiveness (e.g., Cao et al, 2015), supply chain performance (e.g., Zhan and Tan, 2020), and competitive advantages (e.g., Cao et al, 2019, WangYeoh et al, 2019, the majority of these studies are based on large companies and their findings should not be applied to SMEs directly without further investigation, as SMEs are not smaller versions of larger firms (O'Regan et al, 2005). Aside from only a few studies (e.g., Ferraris et al, 2019, Maroufkhani et al, 2020, Hansen and Bøgh, 2020, Liu et al, 2020, business/marketing analytics use and its effect on the performance of SMEs are yet to be fully investigated (e.g., Maroufkhani et al, 2020, Liu et al, 2020, Wang et al, 2018. Second, although prior studies have used configurational approaches to understand organizational relationships in SMEs (e.g., Hughes et al, 2019, Uwizeyemungu et al, 2018, Poorkavoos et al, 2016, Magistretti et al, 2020, no research has investigated how the configurations of multiple conditions affect business/marketing analytics use in SMEs.…”
Section: Literature Reviewmentioning
confidence: 99%
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“…e selected studies cover the application of IoT in the pain assessment, and some discuss the enabling technologies for management of pain. Hansen and Bøgh [21] presented a detailed investigation and survey on how AI and IoT are among manufacturing SMEs and explored the existing opportunities and limitations for enabling predictive analytics. Initially, the overview of the IoT and AI-enabled system along with four capabilities are provided, and then review of the literature and its analysis is shown.…”
Section: Ai-enabled Sensing and Decision-making For Iot Systemsmentioning
confidence: 99%