Architectural criteria for website evaluation – conceptual framework and empirical validation

Hong, Seo-Young; Kim, Jin-Woo

doi:10.1080/01449290410001712753

Cited by 62 publications

(58 citation statements)

References 42 publications

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“…First, we replicate findings from earlier research (Hong and Kim, 2004;Supphellen and Nysveen, 2001) and extend their results by demonstrating that the more satisfied visitors are with the overall site …”

Section: Introductionsupporting

confidence: 78%

“…For example, website quality and design (Loiacono, Watson, and Goodhue, 2002;Wolfinbarger and Gilly, 2003), overall satisfaction with the website (Hong and Kim, 2004), attitude toward the website (Karson and Fisher, 2005;Supphellen and Nysveen, 2001), entertainment, and attitude toward the brand (Raney, Arpan, Pashupati, and Brill, 2003) were identified as having a positive effect on intentions to return to the website. In the same line of thought, purchase intention seems mainly affected by similar variables, including interactivity (Wu, 1999;Yoo and Stout, 2001), attitude toward the site (Jee and Lee, 2002), website quality and design (Loiacono, Watson, and Goodhue, 2002;Wolfinbarger and Gilly, 2003), and attitude toward the brand (Raney, Arpan, Pashupati, and Brill, 2003).…”

Section: Website Design and Its Effects On Satisfaction Website Loyamentioning

confidence: 99%

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The Branding Impact of Brand Websites: Do Newsletters and Consumer Magazines Have a Moderating Role?

Müller¹,

Flores²,

Agrebi³

et al. 2008

JAR

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The internet offers both growth and loyalty opportunities for brands. To this end, over the recent years, companies have accelerated the development of their websites, including richer and more interactive content as well as relationship tools such as email newsletter and consumer magazines. Using the example of a leading French manufacturer's website, the present research demonstrates that visitors satisfied with their overall website experience are more inclined to revisit and recommend the site and in turn develop more positive attitudes toward the brand as well as higher purchase intent. These relations are stronger for consumers that are members of the website email newsletter program and those that receive the brand consumer magazine.

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Section: Introductionsupporting

confidence: 78%

Section: Website Design and Its Effects On Satisfaction Website Loyamentioning

confidence: 99%

The Branding Impact of Brand Websites: Do Newsletters and Consumer Magazines Have a Moderating Role?

Müller¹,

Flores²,

Agrebi³

et al. 2008

JAR

View full text Add to dashboard Cite

show abstract

“…Most studies on content analysis have used dichotomies to assess website content [2,7,11,32], applying the subjective judgments of researchers or evaluators [4,24,27,28,29,39,40,41]. Many researchers have evaluated websites according to whether specific content is or is not there or whether it is accurate or not.…”

Section: Content Analysismentioning

confidence: 99%

A Content Analysis for Website Usefulness Evaluation: Utilizing Text Mining Technique

Kwon¹,

Jeong²

2015

Journal of Internet Computing and Services

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With the increasing influence of online media, company websites have become important communication channels between companies and customers. Companies use their websites as a marketing tool for a variety of purposes, including enhancing their image and selling products or services. Many researchers have examined the criteria, methods, and tools for website evaluation, but most have focused on usability. Prior content analyses have focused not on text content but on website components, an approach likely to produce subjective evaluations. This study attempts to objectively evaluate company websites by utilizing text mining. We analyze the usefulness of company websites by presenting visualized outputs from a business perspective, allowing practitioners to easily understand the results of the website evaluation and use them in decision making. To demonstrate our method empirically, we selected a company with a number of affiliates in Korea and analyzed the text content of their websites to assess their usefulness using natural language processing and graphics packages in R. Practitioners can easily employ our objective evaluation method, and researchers can use it to gain a new perspective on website evaluation.

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“…When designing the method of evaluation, these factors were considered. Hong & Kim (2004) proposed evaluation criteria adapted from those used for buildings, based on the similarities in objectives and dependence on user perspectives. The three views on building architecture are structural robustness, appropriate spaces, and aesthetic appeal.…”

Section: Exploratory Prototypes: Implementation and Evaluationmentioning

confidence: 99%

“…Attribute assessment was based on criteria for evaluating appropriateness of websites assembled and tested by Hong and Kim (2004). Their design principles separated user goals into utilitarian and experiential, with three principles: robustness of a website in the face of threats, the features of a website, and the appeal of interaction possibilities.…”

Section: Exploratory Prototypes: Motivation and Design Approachmentioning

confidence: 99%

Virtual birding : extending birdwatching to review acoustic recordings

Cottman-Fields¹

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Observations made by birders have been integral to avian research and conservation efforts for decades. However, broader sources of data about avian activity are needed, to improve the information available for environmental management. Technology advances have seen acoustic monitoring emerge as a new way to study birds. The ever-increasing raw data from acoustic sensors requires processing, to extract information about bird activity. This is a difficult analysis problem, as there are just under 900 bird species in Australia and most have multiple distinct, yet variable, calls.There is an opportunity to extend birding activities to include collection and review of The research methodology was framed around User-centred design and Reflective Agile Iterative Design. The five qualitative research activities used interviews, field studies, exploratory prototype websites, and questionnaires. The results showed that participants invested energy into observing birds at favourite local areas and that their identification skills were region-specific. Many birders were eager to find uncommon birds on bird walks, and in recorded audio from places and times of day that were otherwise difficult to access. Acoustic recordings offered opportunities to enhance birdcall identification skills and find birds that may otherwise be undetected. Birders could apply their acoustic identification knowledge to recorded audio, to identify a range of birdcalls with moderate accuracy, with the aid of spectrogram images: time-frequency-amplitude visualisations of recorded audio. This thesis contributed website interface designs based on birding practices, to enable experienced birders to apply knowledge and skills that are not available elsewhere. These results indicate that integrating scientific acoustic monitoring endeavours into Australian birders' practices can provide expanded and reliable information for avian research and conservation efforts.iv

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Architectural criteria for website evaluation – conceptual framework and empirical validation

Cited by 62 publications

References 42 publications

The Branding Impact of Brand Websites: Do Newsletters and Consumer Magazines Have a Moderating Role?

The Branding Impact of Brand Websites: Do Newsletters and Consumer Magazines Have a Moderating Role?

A Content Analysis for Website Usefulness Evaluation: Utilizing Text Mining Technique

Virtual birding : extending birdwatching to review acoustic recordings

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