Architectural communication: Intra and extra activity of architecture

Stamatovic-Vuckovic, Slavica

doi:10.2298/spat1329068s

Cited by 3 publications

(1 citation statement)

References 5 publications

(3 reference statements)

Supporting

Mentioning

Contrasting

Order By: Relevance

“…In that sense, activity of an architectural edifice can be introduced, where a term activity has a broader meaning than the term function and refers to the architectural form-surrounding relation, materialization, the building-earth contact, the relation to the surrounding buildings, etc. Depending on the manner in which this activity evolves, as well as on the manner in which it is interpreted in the physical context, we can distinguish intra and extra activity of architecture [15] (Fig. 5).…”

Section: "Building -Physical Context" -Intra and Extra Activitymentioning

confidence: 99%

Architecture of the 20th century as a Cultural Heritage : Architectural Communication – Memorial Hall in Kolasin, Montenegro

Vučković

Kujundzic

2015

Architecture and Urban Planning

View full text Add to dashboard Cite

The overall history of culture is an evolution of the communication media [1] and, as a cultural phenomenon, architecture is a communication phenomenon itself [2]. The most significant progress in understanding architecture as a means of communication was made in the 20 th century, first, with the onset of semiotics (F. de Saussure, Ch. S. Peirce) and structuralistic theories, theory of information and later by post-structuralism and post-modernism [3]. The first analogies between semiotics and architecture as well as the application of linguistic models appeared (Gamberini 1953, Koenig 1964 in the '50s and '60s of the 20 th century. This enabled seeing the phenomenon of architecture as a readable text of culture. The elements of semiotic theories have found their application in architecture too. Saussure's semiotic dichotomy "signifier/signified" applied to architecture shows that edifice is at the same time the signified, as a result of concepts or ideas, and the signifier of a sign, namely, the form is a communication medium between the concept and the sign [4] (Fig. 1). [6,.Architectural communication is defined through three types of relations which a building establishes with its environment: building -context (social and physical), building -users (utilization of architecture) and building -author/architect (architecture as knowledge transmission) [7]. Denotative and connotative meanings, taken from the semiotics (Eco), constitute an integral part of relations defined in such a manner, but they are not the basic approach in understanding the phenomenon of architectural communication [7] (Fig. 2).Memorial Hall in Kolasin, cultural heritage of the second half of 20 th century, has been chosen as the case study suitable for architectural communication analysis, based on the previously defined model. The building, with the gross floor area of 2,500 м2, located on the main town square was built from 1971 to 1975 according to the winning design of a Slovenian architect Marko Music, who won the first prize at the Yugoslav architectureurbanism competition in 1970 (Fig. 3). The building was awarded

show abstract

Section: "Building -Physical Context" -Intra and Extra Activitymentioning

confidence: 99%

Architecture of the 20th century as a Cultural Heritage : Architectural Communication – Memorial Hall in Kolasin, Montenegro

Vučković

Kujundzic

2015

Architecture and Urban Planning

View full text Add to dashboard Cite

show abstract

Exploring the meaning in parametricism: a semiotic approach

Abdullah

2024

Journal of Asian Architecture and Building Engineering

View full text Add to dashboard Cite

Theoretical modalities of architectural communicability

Ciganović,

Stevanović

2024

Arhitektura i urbanizam

View full text Add to dashboard Cite

The paper discusses the character of communication in the architectural profession. As architecture has a multidimensional discursive nature, architectural communicativeness is viewed as a complexly organized linguistic formation that is the result of the correlation and interaction of immanent technical discourse (an engineering, construction and design communication model) and communication models of other work environments, such as those which are normative-legal (an administrative and legislative communication model), scientific-academic (theoretical, critical, essay and translation models of communication) or journalistic (promotional and managerial models of communication). Within the mentioned subtypes of architectural communication, one can find polyphonic extralinguistic inclusions intertwined with discourses of other scientific and academic spheres. In this sense, the architectural code of communication is characterized not only by the functional terminology of tangent areas, but also by the picturesqueness of speech genres, based on the use of abstract and symbolic tropes, from personifications to metaphors. The basic assumption of the text is that the general differentiation of architectural communication - due to the apparent lack of methodological and theoretical material on the subject - can be initially consolidated through Berthelot's (Jean-Michel Berthelot) theory of socio-humanistic programmatic changes in the epistemology of the second half of the 20th century, which includes the periodization of naturalistic, intentional and symbolic epistemological polarity. In the light of the presented starting point, Berthelot's epistemological poles are understood at the communicative level - as communication poles, to be analyzed as complex, abstract and variant discursive patterns of changing relations to the categories of culture and nature, with the characteristics of cognitive, thematic, stylistic and structural unity.

show abstract

Architectural communication: Intra and extra activity of architecture

Cited by 3 publications

References 5 publications

Architecture of the 20th century as a Cultural Heritage : Architectural Communication – Memorial Hall in Kolasin, Montenegro

Architecture of the 20th century as a Cultural Heritage : Architectural Communication – Memorial Hall in Kolasin, Montenegro

Exploring the meaning in parametricism: a semiotic approach

Theoretical modalities of architectural communicability

Contact Info

Product

Resources

About