Application of information technologies and the internet in modern business

Stevanović, Ana; Mitrović, Slavka; Rajković, Aleksandar

doi:10.5937/oditor2202054s

Cited by 9 publications

(6 citation statements)

References 12 publications

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“…The need to follow and integrate modern market communications into business processes is a prerequisite for improving business and providing higher quality services to consumers. The foundation of successful business is innovation, and communication becomes the primary means for profit growth and ensuring a good market position (Stevanović, et al, 2022). Media professionals and providers have a special responsibility, being challenged to take on a role as multipliers for awareness raising and human rights education (Bauer, et al, 2024).…”

Section: Resultsmentioning

confidence: 99%

Place and Role of Marketing Communication in Rural Areas in Central Serbia

Dašić,

Vitković,

Ilievska Kostadinović

et al. 2024

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Social media is a new emerging field in agricultural marketing, and its use is rapidly evolving, upgrading, and expanding. The aim of this study is to determine the attitudes of agricultural product producers in central Serbia regarding the use of social media in their business, with a focus on identifying the perception of the promotional potential of social networks themselves. The research included a final sample of 200 respondents. The basic hypothesis in this paper is that the internet as a technology for e-commerce, information, and advertising has great potential to improve the position of farmers and producers, but it is not fully utilized. The majority of agricultural producers still use Facebook as one of the main promotional channels.

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Section: Resultsmentioning

confidence: 99%

Place and Role of Marketing Communication in Rural Areas in Central Serbia

Dašić,

Vitković,

Ilievska Kostadinović

et al. 2024

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“…Preduslov uspešnog upravljanja organizacijom u savremenim tržišnim uslovima poslovanja je upravljanje aktivnostima koje se u njoj obavljaju, odnosno upravljanje rezultatima poslovanja. Upravljanje zasnovano na aktivnostima predstavlja proces razumevanja, reinženjeringa, merenja i odlučivanja o aktivnostima radi usmeravanja ka stalnom rastu i razvoju organizacije [2]. Upravljanje poslovnim resursima i odlučivanje o tome šta, kako i za koga proizvoditi podrazumeva determinisanje ekonomskih delatnosti što znači da:…”

Section: Uvodunclassified

Racio analysis of companies in the textile industry of Serbia: Comparison of financial results with online and offline scope of work

Đalić,

Vesić,

Cvetković

2023

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The well-known goal of business operations is profit maximization, but nevertheless, the survival and development of the company are also goals that must be closely related to profit maximization. The subject of research in this paper is a comparative analysis of the financial performance of selected companies operating in the textile industry of the Republic of Serbia, and the selection criteria was made by searching Web presentations and social networks of the first ten results from the previously listed step. The aim of the research is to point out the necessity of having the best possible interpretation on the Internet, since in the world we live in, without electronic commerce, companies cannot expect satisfactory financial results-because customers are on the Web. The results of the case study show that it is already necessary today to have an adequate internet presentation, upgraded with content on social networks and an e-store, with the possibility of simpler purchases, payments, cheaper delivery, i.e. the entire package of products and services.

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“…LGPL biblioteka sa drugim, pod određenim uslovima (Stevanović, 2022). Softver koji se distribuira pod LGPL uključuje Vine, ReactOS, Gambit, SVI, Regina, Vala, Free Pascal i još mnogo toga.…”

Section: Tipovi Licenci Otvorenog Koda I Njihova Upotrebaunclassified

Using open licensed applications in the developing programs for businesses

Milenković,

Radosavljević,

Vladisavljević

2023

Održivi razvoj

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The development of technology has led to the emergence of legal issues related to the rights and regulations of the use of content in computer technology. The legal framework for intellectual property has evolved as software has moved from being viewed as an idea or algorithm to a tangible process or machine. In this context, two opposing currents emerged: one believes that intellectual property is crucial for society and the economy, while the other denies the existence of intellectual property and advocates the impossibility of possessing knowledge.

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Application of information technologies and the internet in modern business

Cited by 9 publications

References 12 publications

Place and Role of Marketing Communication in Rural Areas in Central Serbia

Place and Role of Marketing Communication in Rural Areas in Central Serbia

Racio analysis of companies in the textile industry of Serbia: Comparison of financial results with online and offline scope of work

Using open licensed applications in the developing programs for businesses

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