Application of Augmented Reality for Furniture Catalogs

Abstract

In the current rapidly developing era of technology and telecommunications, promotional media has become a crucial factor in business, particularly for furniture stores. Although the use of sales catalogs in print media is already common, it often leaves customers dissatisfied because it is only two-dimensional and requires a visit to the store. Therefore, more attractive and innovative promotional media is necessary to increase the appeal and sales value of a store. One technology that can be utilized for this purpose is Augmented Reality (AR) technology, which combines the real and virtual worlds in an Android-based catalog. A catalog application with AR technology can display furniture products in real-time and facilitate customers in selecting furniture by presenting a 3D image of the product from various angles. It is expected that customers will be more interested in furniture catalogs that use Augmented Reality technology and increase the store's sales value.

Implementation of Augmented Reality 3D Catalog And 2D Motion Based on Multimarker

“…The research method used in this research is the Multimedia Development Life Cycle (MDLC). This stage consists of six stages, namely concept, design, Material Collecting (Collecting Materials), Assembly (Creation), Testing (Testing), and finally, Distribution (Distribution) [18], [19] .…”