2019
DOI: 10.33395/sinkron.v3i2.10089
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Application of Apriori Algorithms to Determine Associations in Outdoor Sports Equipment Stores

Abstract: A good sales strategy has an effect on increasing the number of sales of goods. Problems that often occur in outdoor sports equipment stores are the difficulty in determining sales strategies because there is not much interest in outdoor sports in the community. In addition, the amount of inventory in the store is excessive, which affects the sales cycle of goods. One way to help determine strategy is to use apriori algorithm. In this method can determine consumer shopping behavior patterns. Apriori algorithms… Show more

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Cited by 7 publications
(4 citation statements)
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“…Association analysis or association rule mining is a data mining technique to obtain the rules of a combination of items and is useful for finding interesting hidden relationships in large data sets [21] and this method can determine consumer buying behavior patterns [22]. There are two main benchmarks in this association technique, namely: Furthermore, after a combination of 1 item is formed and the item that meets the minimum supply is selected, it is continued by compiling a combination of 2 items until the most n-itemset.…”
Section: Literature Reviewmentioning
confidence: 99%
“…Association analysis or association rule mining is a data mining technique to obtain the rules of a combination of items and is useful for finding interesting hidden relationships in large data sets [21] and this method can determine consumer buying behavior patterns [22]. There are two main benchmarks in this association technique, namely: Furthermore, after a combination of 1 item is formed and the item that meets the minimum supply is selected, it is continued by compiling a combination of 2 items until the most n-itemset.…”
Section: Literature Reviewmentioning
confidence: 99%
“…According to (Irfiani, 2019), "Data mining is a method by extracting large amounts of information, in this way helping companies focus on important information in data warehouses".…”
Section: A Understanding Data Miningmentioning
confidence: 99%
“…These two algorithms have the same goal of finding patterns in datasets, but apriori and FP-Growth algorithms have different approaches and techniques for extracting relevant information from data. Natural inventory control [37]- [40].…”
Section: Introductionmentioning
confidence: 99%