2013
DOI: 10.1016/j.enpol.2013.07.036
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Antecedents of employee electricity saving behavior in organizations: An empirical study based on norm activation model

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Cited by 255 publications
(220 citation statements)
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“…The NAM has been broadly applied to explain a variety of individuals' pro-social behaviors (Zhang et al, 2013). Within the NAM, personal norm, awareness of consequences, and ascription of responsibility play key roles in generating pro-social intention or behavior (Stern, 2000;Stern et al, 1999).…”
Section: Norm Activation Model and The Interpretation Of Itmentioning
confidence: 99%
“…The NAM has been broadly applied to explain a variety of individuals' pro-social behaviors (Zhang et al, 2013). Within the NAM, personal norm, awareness of consequences, and ascription of responsibility play key roles in generating pro-social intention or behavior (Stern, 2000;Stern et al, 1999).…”
Section: Norm Activation Model and The Interpretation Of Itmentioning
confidence: 99%
“…In the field of management, people used to take TRA (Theory of Reasoned Action), TPB (Theory of Planned Behavior), or TAM (Technology Acceptance Model) as a theoretical basis to discuss user's attitude and behavior, with an obvious purpose to find out the most important influential factor on user's behavior. With gaining the great achievement and support of TRA, TPB and TAM in the field of management and behavioral science, this research developed an integrating mode of TPM and UTAUT2, to verify more constructs of user's intention, to further understand user's behaviors in details [66][67][68][69][70].…”
Section: Resultsmentioning
confidence: 99%
“…The context of pro-environmental decisions/behaviors has been repeatedly asserted by researchers [21,46,58,73].…”
Section: Introductionmentioning
confidence: 99%