Antecedents and outcomes of consumer environmentally friendly attitudes and behaviour

Abstract

Abstract

An Extended Decomposed Theory of Planned Behaviour to Predict the Usage Intention of the Electric Car: A Multi-Group Comparison

“…Although people that are highly environmentally concerned already demonstrate more environmentally-conscious behaviour, and innovative individuals pronounce stronger intentions to use the electric car, individuals differing in environmentally friendly behaviour, environmental concern and innovativeness do not show substantial differences in motivational structure. However, in line with earlier research on pro-environmental behaviour [68,79,80], personal values seem a useful categorization in the quest for early adopter segments of the electric car. Adventurous hedonists and powerless benevolents pronounce the same intention to use the electric car, while the disconnected nonconformists are more resistant.…”

“…Schwartz [76] derived a typology of 10 values, distinguishing among the type of motivational goals they express: universalism, benevolence, conformity, tradition, security, power, achievement, hedonism, stimulation, and self-direction. Schwartz's [76] value types of "universalism' and "benevolence' have been found to be positively related to pro-environmental attitudes and behaviour [77,78] while the "achievement" and "power value" types (power, achievement, stimulation, self-direction) have been shown to be negatively related to pro-environmental attitudes and behaviour [68,[78][79][80]. Chua et al [81] report that hybrid car buyers value social image factors more than the quality and appeal of the car: The car makes them look good, it makes them equal to family members, they own the same brand as my friends and family, etc.…”

Does Nationality Matter in Eco-Behaviour?

“…Recent research shows that long-term people tend to develop attitudes pertaining to the protection of the natural environment [78][79][80]. Indeed, since the long-term person preserves tradition and history, they are also likely to respect and preserve the environment in order to reap benefits for family and friends at a later stage, and maintain sustainable conditions for future generations to prosper [81].…”

Determining African Generation Y Students’ Likelihood of Engaging in Pro-environmental Purchasing Behaviour

“…African Generation Y students' environmental attitudes were measured using the inward environmental attitudinal scale (four items), validated by Leonidou, Leonidou, & Kvasova (2010). Subjective norms and perceived behaviour control were measured using the three-and five-item validated scales of Fielding et al (2008) and Kim and Choi (2005).…”