Antecedent of Competitive Advantage (Case Study: Politeknik Mandiri Bina Prestasi Medan)

Abstract

Learning organization, e-HRM, service quality, and competitive advantage are the variables in this study. This study made use of explanatory research. Using students as subjects, a private university conducted the study at the Mandiri Bina Prestasi Polytechnic in Medan. Gay and Diehl (1992) said that 10 percent of the population is the required minimum sample size for descriptive research. Because there were 551 students in the population, the total sample size was 55. The information was collected through the use of a questionnaire, and it was examined using both inferential and descriptive statistical methods, specifically multiple linear regression. According to Hypothesis (1): learning organizational features, e-HRM, and service quality all have an impact on competitive advantage simultaneously. Hypothesis 2: Competitive advantage is significantly impacted by organizational learning characteristics. Hypothesis (3): The characteristics of e-HRM have a significant influence on competitive advantage. According to theory, the features of service quality have a significant impact on competitive advantage: Hypothesis (4). The findings demonstrated that all of the proposed hypotheses were accepted.