Analyzing the cycling behaviors of Chinese adolescents through structural equation models

Liu, Jianrong; Chen, Xinyu; Pei, Mingyang

doi:10.1016/j.jth.2023.101566

Cited by 4 publications

(2 citation statements)

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“…The above three hypotheses show that intention has a strong positive connection. This has been confirmed by the findings of Liu and Chen (2023). Conversely, path subjective norms towards intention (β = 0.033, p = .611) did not show a significant relationship.…”

Section: Structural Equation Modelsupporting

confidence: 68%

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Investigating the factor influencing Indonesian Consumers' Intention to Purchase Green Products in Indonesia: Applying the Theory of Planned Behavior

Aisyah,

Cahyasita

2023

Bul. Penelit. Sos. Ekonomi Pertan. Fakultas Pertan. Universitas

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Green products have received worldwide attention as an alternative to more environmentally responsible consumption. Even though the environmental sustainability of green products is crucial, more research is still needed to determine the factors influencing consumer purchasing behavior for green products in developing nations, particularly Indonesia. Using the Theory of Planned Behaviour (TPB), this study investigates the psychological aspects that influence green behavior. It is believed that attitude, perceived behavioral control (PBC), and subjective norm all substantially impact a consumer's decision to purchase a green product. Subjective norm is the influence of people surrounding the respondent, while PBC is the respondent's perspective about their ability to perform certain actions. The research was conducted in 2023 using an online survey. Partial Least Square-Structural Equation Modelling (PLS-SEM) was used to analyze the data of 228 respondents using SmartPLS 3. The results show that attitudes and PBC significantly influence green consumption behavior. However, they show small predicting powers towards the intention. The subjective norm does not directly influence how behavior is formed but directly impacts how customers' attitudes are formed. The research results provide practical implications for the government and marketers to hold a special exhibition for green products and create labeling to improve the accessibility of green consumption. At the same time, the government can contribute to supporting green consumption by labeling pro-environmental products. This research still uses the basic variables of the TPB, where many researchers can add other variables that have the potential to influence a person's intention to take an action.

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Section: Structural Equation Modelsupporting

confidence: 68%

“…Data analysis was carried out using PLS-SEM and was run with an analysis tool, namely Smart PLS 3. PLS was run twice to evaluate the measurement model and once to run the structural equation model (Liu et al, 2023). In the first stage, model measurements were carried out using the PLS algorithm with 3000 iterations.…”

Section: Methodsmentioning

confidence: 99%