Analyzing “Jayu” in South Korean presidential rhetoric: a comprehensive study from 1948–2023 with a focus on the Yoon Suk Yeol administration
Seungwoo Han
Abstract:The current study examines the strategic use of “Jayu” (freedom or liberty) in South Korean politics, with a focus on President Yoon Suk Yeol’s administration, where it symbolizes conservative ideologies and political identity. Employing Natural Language Processing, time-series analysis, and visualization techniques, the research analyzes presidential speeches to explore Yoon’s marked emphasis on Jayu, indicative of a strong conservative allegiance. The findings reveal a significant association between the uti… Show more
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