2018
DOI: 10.1002/fee.1962
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Analyzing Google search data to debunk myths about the public's interest in conservation

Abstract: Biodiversity conservation succeeds only if it has public support, yet many conservation scientists suggest that such support is waning and some fear that the public has lost interest in conservation. Moreover, the public's limited interest in the environment overall might be overwhelmed by concern over a single issue – that of climate change. To understand whether these views are justified, we evaluated public interest in different conservation‐related terms by examining internet search trends. We found that c… Show more

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Cited by 55 publications
(39 citation statements)
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“…As we draw closer to key environmental tipping points generated by business-as-usual economic development and over-exploitation, two core, interrelated trends offer a glimmer of hope. First, there are embryonic signs of a worldwide, bottom-up (i.e., grassroots) environmental movement (e.g., recent global Extinction Rebellion protests) and indications of a growing public interest in conservation and climate change, not just in the world's wealthy nations [87]. Second, the attitudes of many governments and large corporations toward the environment appear to be changing, driven by concerns about the national security risks posed by environmental degradation and climate change (e.g., mass immigration/emigration, food and fuel insecurity, flooding, disease, and drought) [88] and by fears about the long-term sustainability of supply chains and profits.…”
Section: Creating a Different Future For Tropical Forestsmentioning
confidence: 99%
“…As we draw closer to key environmental tipping points generated by business-as-usual economic development and over-exploitation, two core, interrelated trends offer a glimmer of hope. First, there are embryonic signs of a worldwide, bottom-up (i.e., grassroots) environmental movement (e.g., recent global Extinction Rebellion protests) and indications of a growing public interest in conservation and climate change, not just in the world's wealthy nations [87]. Second, the attitudes of many governments and large corporations toward the environment appear to be changing, driven by concerns about the national security risks posed by environmental degradation and climate change (e.g., mass immigration/emigration, food and fuel insecurity, flooding, disease, and drought) [88] and by fears about the long-term sustainability of supply chains and profits.…”
Section: Creating a Different Future For Tropical Forestsmentioning
confidence: 99%
“…The panel on the left shows data from 1 January to 30 June 2019 (no COVID‐19), while the panel on the right shows data from 1 January to 30 June 2020 (during the COVID‐19 pandemic). Google Trends does not provide the total number of searchers for a term (Burivalova et al., 2018). They provide an adjusted proportion of searches.…”
Section: The Pandemic Has Changed What We Seek To Learnmentioning
confidence: 99%
“…The panel on the left shows data from January 1 -June 30, 2019 (no COVID-19), while the panel on the right shows data from January 1 -June 30, 2020 (during the COVID-19 pandemic). Google Trends does not provide the total number of searchers for a term (Burivalova et al 2018). They provide an adjusted proportion of searches.…”
Section: Literature Citedmentioning
confidence: 99%