Analysis on the Interactive Mode in Network Media Environment

Abstract

With the rapid development, Internet creates a digital network age, and establishes the digital survival mode. The transmission of information and the interaction within people are the basic motive force of social development, both of them are subject to the impact and influence from the Internet. Internet integrates the information from the traditional media with the digital processing technology, and reconstructs the information by non-linear Hypertext organization. Meanwhile, the continuous improvement and development of network communication also affects and changes the traditional mode of interaction.