“…Research to date has identified several tangible benefits associated to the preferred customer status, such as: early access to supplier innovation and support in the research and development programs (Schiele, 2012;Kumar and Routroy, 2016b;Patrucco et al, 2020); better quality products (Nollet et al, 2012); improved availability of products, services and resources (Steinle and Schiele, 2008;Nollet et al, 2012); price benefits (Schiele et al, 2011;Nollet et al, 2012); prioritized services (Hüttinger et al, 2012); faster transactions and on time deliveries (Nollet et al, 2012); reduced risk despite the increasing dependency (Schiele and Vos, 2015;Reichenbachs et al, 2017); lower transaction costs and better economies of scale (Bew, 2007;Bemelmans et al, 2015;Vos et al, 2016).…”