Analisis Tingkat Kepuasan Rumah Tangga Terhadap Program Gerakan Tanam Cabai

Abstract

Analysis of Household Customer Satisfaction Level on Chilli Planting Program. Chili is one of the important food commodities which are consumed by almost all of Indonesian people. In some situations, the availability of chili is limited, so that its price is increasing significantly. This situation has encouraged the Government of Indonesia (GoI) to launch the Chili Planting Program. The purpose of this study was to analyze the level of household satisfaction to Chili Planting Program. The study was done in Bogor and Jakarta in February until December 2017. The method used was an interview based on quesionaire distributed to 95 women involved in PKK (family welfare development program). Data collected was analysed using Customer Satisfaction Index (CSI), furthermore to know some attributes which affected respondents satisfaction, the data was analyzed using Importance Performance Analysis (IPA). The results were said that CSI of household in Bogor was 53.18% and in Jakarta was 49.89%, which were in the range of 40.01%-60.01%. That is meant the level of household satisfaction on two locations of the study was not satisfied yet. Therefore it is necessary to improve the performance of attributes i.e. explaining how to plant chili, assisting and providing planting media, fertilizers and pesticides with the aim that the chili cultivation program will successful, or achieving a satisfaction level of 80.01%-100%.

Kajian Penerapan Teknologi Pengendalian Penyakit pada Pembibitan Sengon di Bogor

“…Alat analisis yang digunakan untuk mengukur kelayakan finansial paket teknologi pengendalian pada penelitian ini adalah R/C ratio atau dikenal sebagai perbandingan (nisbah) antara penerimaan dan biaya (Swastika 2004;Sumantri & Fariyanti 2011). Secara teori, jika R/C ratio = 1, maka teknologi budi daya tersebut tidak untung dan tidak rugi.…”