Analisis Emosional, Kebijaksanaan Pembelian Danperhatian Setelah Transaksi Terhadap Pembentukan Disonansi Kognitif Konsumen Pemilik Sepeda Motor Honda Pada Ud. Dika Jaya Motor Lamongan
“…Penelitian ini menggunakan pendekatan penelitian kuantitatif. Menurut Sugiyono penelitian kuantitatif merupakan data berbentuk angka dan diteliti dengan cara mengumpulkan data konkrit berdasarkan survei, disusun lalu disajikan dalam bentuk tabel, setelah itu baru dapat diukur nilai berdasarkan statistik untuk membuktikan bahwa penelitian ini menggunakan teori yang cocok dan benar (Sugiarto, 2016).…”
The development of the times in the era of globalization has also made the use of social media more rapid among the public, especially in Indonesia. Social media is commonplace in everyday life, in this study it discusses how public relations builds reputation on social media, especially Instagram. Based on theories in communication science, including public relations as a management function of public attitudes to improve company reputation through social media, especially Instagram. This study used a quantitative method with data collection methods throughdistributing questionnaires to a target sample of 100 respondents. This study looks at how the relationship between the role of public relations that has been carried out has increased the company's reputation. In this way, this study found that the public relations role that had been carried out on Instagram social media had a good impact on Audy Dental's reputation and the two influenced each other.
Berkembangnya zaman di era globalisasi membuat semakin pesat pula penggunaan media sosial dikalangan masyarakat khususnya di Indonesia. Media sosial menjadi hal yang biasa dalam kehidupan sehari-hari, dalam penelitian ini membahas mengenai bagaimana public relations dalam membangun reputasi di media sosial khususnya Instagram. Berlandaskan dengan teori dalam ilmu komunikasi di antaranya yaitu public relations sebagai fungsi manajemen terhadap sikap publik untuk meningkatkan reputasi perusahaan melalui media sosial khususnya Instagram. Penelitian ini menggunakan metode kuantitatif dengan metode pengumpulan data melalui penyebaran kuesioner kepada target sampel sebesar 100 responden. Penelitian ini melihat bagaimana keterkaitan antara peran public relations yang sudah dilakukan terhadap peningkatan reputasi perusahaan. Dengan begitu, penelitian ini menemukan bahwa adanya keterkaitan peran public relations yang sudah dilakukan di media sosial Instagram telah memberikan dampak baik pada reputasi Audy Dental dan keduanya saling memengaruhi.
“…Penelitian ini menggunakan pendekatan penelitian kuantitatif. Menurut Sugiyono penelitian kuantitatif merupakan data berbentuk angka dan diteliti dengan cara mengumpulkan data konkrit berdasarkan survei, disusun lalu disajikan dalam bentuk tabel, setelah itu baru dapat diukur nilai berdasarkan statistik untuk membuktikan bahwa penelitian ini menggunakan teori yang cocok dan benar (Sugiarto, 2016).…”
The development of the times in the era of globalization has also made the use of social media more rapid among the public, especially in Indonesia. Social media is commonplace in everyday life, in this study it discusses how public relations builds reputation on social media, especially Instagram. Based on theories in communication science, including public relations as a management function of public attitudes to improve company reputation through social media, especially Instagram. This study used a quantitative method with data collection methods throughdistributing questionnaires to a target sample of 100 respondents. This study looks at how the relationship between the role of public relations that has been carried out has increased the company's reputation. In this way, this study found that the public relations role that had been carried out on Instagram social media had a good impact on Audy Dental's reputation and the two influenced each other.
Berkembangnya zaman di era globalisasi membuat semakin pesat pula penggunaan media sosial dikalangan masyarakat khususnya di Indonesia. Media sosial menjadi hal yang biasa dalam kehidupan sehari-hari, dalam penelitian ini membahas mengenai bagaimana public relations dalam membangun reputasi di media sosial khususnya Instagram. Berlandaskan dengan teori dalam ilmu komunikasi di antaranya yaitu public relations sebagai fungsi manajemen terhadap sikap publik untuk meningkatkan reputasi perusahaan melalui media sosial khususnya Instagram. Penelitian ini menggunakan metode kuantitatif dengan metode pengumpulan data melalui penyebaran kuesioner kepada target sampel sebesar 100 responden. Penelitian ini melihat bagaimana keterkaitan antara peran public relations yang sudah dilakukan terhadap peningkatan reputasi perusahaan. Dengan begitu, penelitian ini menemukan bahwa adanya keterkaitan peran public relations yang sudah dilakukan di media sosial Instagram telah memberikan dampak baik pada reputasi Audy Dental dan keduanya saling memengaruhi.
“…Definisi operasional adalah sebuah arahan atau penjelasan yang konkrit dan utuh terkait mengamati dan menguji kesempurnaan terhadap suatu variabel [12]. NPM adalah satu ukuran dari berbagai ukuran pada rasio profitabilitas yang mengukur performa perusahaan dengan mengkomparasikan laba bersih dengan seluruh pendapatan yang diperoleh perusahaan.…”
This study aims to determine the effect of partially and simultaneously variables namely Return On Assets (ROA), Return On Equity (ROE), Net Profit Margin (NPM) and Quick Ratio (QR) on stock returns. This type of research is quantitative research with secondary data in the form of financial statements (financial statements) of energy sector companies listed on the Indonesia Stock Exchange (IDX) in 2019 – 2020. This study has the result that the variable Net Profit Margin (NPM) has a significant influence on stock returns, while Return On Assets (ROA), Return On Equity (ROE) and Quick Ratio (QR) do not have a significant effect on stock returns. Meanwhile, all independent variables simultaneously have a significant influence on stock returns. Researchers provide suggestions for future research to use a larger population with a longer time frame and are advised to add more diverse independent variables. For companies to better evaluate various things that can affect stock returns so that issuers can maximize their resources so that they can increase the interest of investors to invest. In addition, for investors to be more selective in terms of fundamental and technical analysis in investing. As well as the government is expected to be more flexible and careful in implementing its regulations.
“…This is due to pressure factors that make them behave unethically. This is also explained in the theory of cognitive dissonance, which in this theory suggests that human behaviour is often not in accordance with the opinions and attitudes or what they do is often contrary to their own beliefs and conscience that cannot be justified [15]. Therefore, a student who has high religiosity will not necessarily also be ethical.…”
Section: The Effect Of Religiosity On Ethical Perceptions Of Accoumentioning
The purpose of this study was to determine the effect of love of money, Machiavellian, religiosity, socioeconomic status, and understanding of the accountant's professional code of ethics on the ethical perceptions of accounting students. This research is included in the analysis with quantitative data. The sample in this study were 270 respondents consisting of accounting students. The sample selection technique used was probability sampling, while sampling in this study using simple random sampling. The method used for data collection in the survey method through a questionnaire or questionnaire. The data analysis technique used is descriptive statistical analysis and infective statistical analysis. The results showed that love of money, Machiavellian, religiosity, and socioeconomic status had a negative and significant effect on the ethical perceptions of accounting students while the understanding of the accounting code of ethics has a positive effect on the ethical perceptions of accounting students.
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