Análise De Viabilidade E Risco Em Novos Empreendimentos: Estudo De Caso Em Uma Loja De Varejo

Abstract

The viability and risks analysis of any enterprise is one of the most important aspects for making the decision of turning the project real. This research aims to analyze the feasibility and the risks of a new retail shop in the actual market. Was taken quantitative date into consideration to excel the analysis, through the study of all the required investments, such as building revitalization, required equipment, human labor costs, and the commercialized products costs, to work with economic tools as, payback analysis, internal rate of return (IRR), net present values (NPV), free cash flow, working capital, funding streams and sensibility analysis. Charts showing the results of the possible investment was elaborated, along with the explanation of the decisions that should make regarding the final results.