2008
DOI: 10.1556/jep.6.2008.4.3
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An unfamiliar social norm rapidly produces framing effects in an economic game

Abstract: Abstract. We framed trust games played by Americans with the concept of osotua, a Maasai label for a type of gift-giving relationship shaped by feelings of mutual respect, restraint, and responsibility. As a control, one third of the participants (N = 70) read a text unrelated to social life. The other two-thirds (N = 140) read about Maasai and osotua. Half of those who read about Maasai and osotua played unlabeled trust games, while the other half played trust games labeled "the Osotua game." Results are simi… Show more

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Cited by 43 publications
(36 citation statements)
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“…Framing might help render a laboratory experiment more realistic and, thereby, increase its external validity. Several studies discuss the relevance of framing effects on choices given the fact that decision-makers might be more 'attached' to a project that is described in terms that are more familiar to them (Cronk and Wasielewski 2008;Patel and Fiet 2010). Actually, there is an intensive debate on the trade-off between the internal and external validity of economic experiments (Camerer 2003;Guala 2005).…”
Section: Discussionmentioning
confidence: 99%
“…Framing might help render a laboratory experiment more realistic and, thereby, increase its external validity. Several studies discuss the relevance of framing effects on choices given the fact that decision-makers might be more 'attached' to a project that is described in terms that are more familiar to them (Cronk and Wasielewski 2008;Patel and Fiet 2010). Actually, there is an intensive debate on the trade-off between the internal and external validity of economic experiments (Camerer 2003;Guala 2005).…”
Section: Discussionmentioning
confidence: 99%
“…To learn more about osotua, Cronk (Cronk, 2007;Cronk & Wasielewski, 2008) used the osotua norm to frame Trust Games played by Maasai. In the Trust Game, two players, who are anonymous to each other, are given an initial endowment.…”
Section: Introductionmentioning
confidence: 99%
“…In a related study, Cronk and Wasielewski (2008) explored the impact of the osotua norm on the trust game behavior of American subjects with only minimal exposure to the concept. Seventy subjects read a short description of Maasai culture and the osotua concept and then played a trust game that was presented to them with no further framing.…”
Section: Introductionmentioning
confidence: 99%