2014
DOI: 10.4103/2230-8598.144055
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An overview of qualitative research methodology for public health researchers

Abstract: Qualitative research methodology enables researchers to explore social and behavioural issues related to public health that are not achievable with quantitative methods. Several complex public health issues can be better understood by exploration using qualitative methodologies. However, these methodologies are underutilized in public health research particularly in developing countries. This paper aims to introduce qualitative research to students and researchers in public health in developing countries and t… Show more

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Cited by 99 publications
(77 citation statements)
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“…Interview transcriptions were analyzed by one researcher using a three-stage coding process consistent with a grounded theory approach to qualitative data analysis. 43,44 First, interview transcripts were coded against a coding scheme that closely aligned with principal constructs in the open-ended interview guide. Examples of codes include "use of antibiotics with livestock" and "precautions to mitigate the risk of illness."…”
Section: Methodsmentioning
confidence: 99%
“…Interview transcriptions were analyzed by one researcher using a three-stage coding process consistent with a grounded theory approach to qualitative data analysis. 43,44 First, interview transcripts were coded against a coding scheme that closely aligned with principal constructs in the open-ended interview guide. Examples of codes include "use of antibiotics with livestock" and "precautions to mitigate the risk of illness."…”
Section: Methodsmentioning
confidence: 99%
“…Most research carried out so far has used qualitative methodology. Considering the lack of uniformity in scales and definitions of PEP used in previous research, a qualitative approach which can contribute significantly to understating complex social issues will be used (Isaacs, 2014). …”
Section: The Structure Of Pepmentioning
confidence: 99%
“…Most of the research on the perceived external prestige (PEP) so far have used quantitative methodology, although qualitative methodology can provide insight and understanding of the complex social phenomena such as PEP (Isaacs, 2014). As most research so far have used one-dimensional scales, it would be good to engage in qualitative approach to see whether PEP should be perceived as a multidimensional variable.…”
Section: Introductionmentioning
confidence: 99%
“…The research problem, aim and objectives of the study meet the conditions for adopting QA to research in that the study focuses on complex social phenomena (Isaacs 2014). In other words, it is a 'how' question in which QA excels (Creswell 1998).…”
Section: Methodsmentioning
confidence: 99%