An Online Community as a New Tribalism: The World of Warcraft

Brignall, Thomas; Valey, Thomas L. Van

doi:10.1109/hicss.2007.71

Cited by 21 publications

(11 citation statements)

References 2 publications

(2 reference statements)

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“…They analyzed user interaction patterns, mainly gestures and utterances, and discussed how they were affected by the structure of the game. In [7], the authors believed it was important to study social interactions within the virtual communities. They examined the WoW as an online community, and investigated the degree to which it exhibits characteristics of a new tribalism.…”

Section: Players' Behaviors Analysismentioning

confidence: 99%

Community Analysis of Social Network in MMOG

Pang¹,

Chen²

2010

IJCNS

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Massive Multiplayer Online Games (MMOG) have attracted millions of players in recent years. In MMOG, players organize themselves voluntarily and fulfill collective tasks together. Because each player can join different activities, one player may show different social relationship with others in different activities. In the paper we proposed the incremental label propagation algorithm to search the cliques accurately and quickly. Then we analyzed community structure characteristics on multi-activities. It's shown that the existing guild organization cannot satisfy the requirements of multi-activities in MMOG, which motivates us to devise new community communication channels and platforms in future

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Section: Players' Behaviors Analysismentioning

confidence: 99%

Community Analysis of Social Network in MMOG

Pang¹,

Chen²

2010

IJCNS

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“…The members who belong to the guild share information about games and regularly play games within a virtual community [6] [60]. Many MMORPGs offer guild-chatting or guild-messenger services to encourage guild members to actively communicate with each other [56]. Using adaptive structuration theory, Lee and Kwon [59] analyzed the influence of appropriation on performance in a MMORPG game.…”

Section: Mmorpg and Guildmentioning

confidence: 99%

“…A guild is sometimes also called a 'clan.' Many MMORPGs provide game players with both chatting and instant-guild-messenger services for better communication amongst the guild members [56]. Through an ethnographic approach involving WoW gamers, Williams et al [14] developed a typology of players and guilds to examine the social dynamics of guilds targeting Wow gamers.…”

Section: Mmorpg and Guildmentioning

confidence: 99%

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The Impact of Social Support of Guild Members and Psychological Factors on Flow and Game Loyalty in MMORPG

Kang

2009

2009 42nd Hawaii International Conference on System Sciences

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The objective of this study is to identify the relationships in which social support influences flow and game loyalty through character control, character identity, guild identity and self-esteem. For the study, focus group interviews were carried out with MMORPG gamers and, as a result, important factors such as social support and self-esteem were found. Based on prior research and the focus group interviews with MMORPG gamers, the independent variables of social support and character control were identified. Character identity, guild identity and self-esteem are proposed as mediating variables with flow and loyalty as the dependent variables. The research model and hypotheses were developed and then verified empirically. The data was collected from 244 WOW gamers to verify the research model and SEM analysis was then used to test goodness-of-fit of the model. The results were as follows: First, social support had a statistically significant impact on character control, character identity, guild identity and self-esteem. Second, character control had significant effects on character identity, guild identity and self-esteem. Third, character identity had a clear effect on self-esteem. Fourth, guild identity affected self-esteem, flow and loyalty. Fifth, self-esteem had a positive influence on flow.

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“…Online games like World of Warcraft [3] have become very popular with more than 9 million paying subscribers around the world (2007). Many new games support some kind of online functionality, and many online multiplayer gaming.…”

Section: Introductionmentioning

confidence: 99%