An Integration of the PLS/fsQCA Approach for Investigating the Impact of Quality Parameters on Relationship Quality in Mobile Banking

Nagar Koti, Mamta; Verma, Pranay; Singh, Nidhi

doi:10.1080/15332667.2024.2405314

Journal of Relationship Marketing

2024

DOI: 10.1080/15332667.2024.2405314

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An Integration of the PLS/fsQCA Approach for Investigating the Impact of Quality Parameters on Relationship Quality in Mobile Banking

Mamta Nagar Koti,

Pranay Verma,

Nidhi Singh

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An Integration of the PLS/fsQCA Approach for Investigating the Impact of Quality Parameters on Relationship Quality in Mobile Banking

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References 128 publications

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