An Innovation Perspective on Design: Part 2

Hobday, Michael; Boddington, Anne; Grantham, Andrew

doi:10.1162/desi_a_00137

Cited by 41 publications

(39 citation statements)

References 4 publications

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“…In the context of product design, gestalt refers to the belief that the perception of the whole is not simply the sum of the perceptions of its parts (see, e.g., Bloch, ; Noble and Kumar, ), but a resolution that, in accounting for context, transcends solutions provided by individual components. Authors describing design thinking have emphasized the importance of examining not only the specific issue or problem under consideration, but also how the issue relates to the environment or system in which it exists (Beverland et al, ; Hobday, Boddington, and Grantham, ). In this sense, the term gestalt has been used to refer to the conceptualization and representation of problems, whereby design thinking relies on the general “understanding of the problem, including a customer’s needs (explicit and tacit), the end‐user’s environment, social factors, market adjacencies, and emerging trends” (Holloway, , p. 52).…”

Section: Principal Attributes Of Design Thinkingmentioning

confidence: 99%

Doing Design Thinking: Conceptual Review, Synthesis, and Research Agenda

Micheli¹,

Wilner²,

Bhatti³

et al. 2018

J of Product Innov Manag

417

256

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Design thinking has attracted considerable interest from practitioners and academics alike, as it offers a novel approach to innovation and problem‐solving. However, there appear to be substantial differences between promoters and critics about its essential attributes, applicability, and outcomes. To shed light on current knowledge and conceptualizations of design thinking we undertook a multiphase study. First, a systematic review of the design thinking literature enabled us to identify 10 principal attributes and 8 tools and methods. To validate and refine our findings, we then employed a card sorting exercise with professional designers. Finally, we undertook a cluster analysis to reveal structural patterns within the design thinking literature. Our research makes three principal contributions to design and innovation management theory and practice. First, in rigorously deriving 10 attributes and 8 essential tools and methods that support them from a broad and multidisciplinary assortment of articles, we bring much needed clarity and validity to a construct plagued by polysemy and thus threatened by “construct collapse.” Second, aided by the identification of perspectives of scholars writing about design thinking, we provide detailed recommendations for relevant topics warranting further study in order to advance theoretical understanding of design thinking and test its applications. Third, we identify the enduring, yet essential, questions that remain unresolved across the extant design thinking literature and that may impede its practical implementation. We also provide suggestions for the theoretic frames, which may help address them, and thus advance the ability of scholars and managers alike to benefit from design thinking’s apparent advantages.

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Section: Principal Attributes Of Design Thinkingmentioning

confidence: 99%

Doing Design Thinking: Conceptual Review, Synthesis, and Research Agenda

Micheli¹,

Wilner²,

Bhatti³

et al. 2018

J of Product Innov Manag

417

256

View full text Add to dashboard Cite

show abstract

“…Finally, we need to understand the degrees of capabilities (Hobday et al, 2012) associated with design-led innovation and how they differentiate successful and unsuccessful design-led companies. Researchers could apply, for instance, the Lawson and Dorst (2009) framework for expertise in design to measure an organization's International Journal of Design Creativity and Innovation 11 capability to implement design-led innovation.…”

Section: Organizational Requirementsmentioning

confidence: 99%

Design × innovation: perspective or evidence-based practices^†

Dong

2014

International Journal of Design Creativity and Innovation

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The concept of design-led innovation is gaining importance in both the design studies and innovation research areas by drawing attention to design and its strategic value for innovation. This paper offers a critical review of academic articles, books, and national innovation assessment instruments on the conceptualizations and claimed outcomes of design-led innovation. The review identified three conceptualizations: outcome-, process-, and dominant logic-oriented conceptualizations, which differ in the manner by which design influences innovation outcomes. Claimed innovation outcomes include new to market products and services, competitive advantage, strategic change, and intellectual property. Empirical studies show a direct link between the qualities of the designed artifact on market-oriented innovation metrics. National innovation instruments likewise point to design as positively influencing multi-factor productivity. However, the review did not uncover any article presenting data to refute a null hypothesis relating to the positive influence of design on innovation, and empirical studies linking the intensity of design-led processes or degree of design-led capabilities to innovation performance remain inconclusive. This lack of evidence suggests that the concept of design-led innovation may be, at least at the moment, more a perspective rather than a set of evidence-based practices.

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“…From an entrepreneurial perspective, designing a product should not only involve the conceptual thinking related to the design process but also involve thinking that aims to add value to an intended market so that the business can thrive in the long run (Hobday, Boddington & Grantham 2012). A conceptual or cognitive process (thinking) that designers implement relates to entrepreneurial thinking (Neck & Greene 2011).…”

Section: Literature Review Design Practice and Thinkingmentioning

confidence: 99%

Collaborating to compete: The role of collective creativity in a South African clothing design small business

Tselepis

Mastamet-Mason

Antonites

2016

SAJESBM

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Background: The number of apparel manufacturers in the South African clothing and textile industry is diminishing due to competition with importing apparel manufacturers. Nevertheless, South African small and micro-businesses still manufacture clothing products to meet the needs of the local markets.Aim: This study set out to explore and describe the role of collective creativity in the design process of a South African clothing small business that provides innovative clothing to local niche markets.Setting: The small and micro-businesses are typically owned by designers who can be viewed as artisan entrepreneurs. However, the competition for the local market is very competitive, and innovative designs and design processes can promote the competitiveness of the clothing small and micro-businesses.Method: A case study research design was implemented in the study, which included qualitative research methods. Semi-structured interviews, participant observation and analysis of the products against an innovation design framework were done.Results: The findings suggest that a collaborative design process supports the collective creativity of the particular owner-designers. Collective creativity enables innovative clothing products that result from the design process and it also reduced the perceived risk that the owner-designers experienced with regard to launching a ready-to-wear range.Conclusion: It is argued that collective creativity contributes to sustaining innovative design and enhances abductive reasoning for problem solving. Abductive reasoning, which is typically associated with design thinking, could be important for entrepreneurial thinking and recommendations in this regard are made.

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An Innovation Perspective on Design: Part 2

Cited by 41 publications

References 4 publications

Doing Design Thinking: Conceptual Review, Synthesis, and Research Agenda

Doing Design Thinking: Conceptual Review, Synthesis, and Research Agenda

Design × innovation: perspective or evidence-based practices^†

Collaborating to compete: The role of collective creativity in a South African clothing design small business

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An Innovation Perspective on Design: Part 2

Cited by 41 publications

References 4 publications

Doing Design Thinking: Conceptual Review, Synthesis, and Research Agenda

Doing Design Thinking: Conceptual Review, Synthesis, and Research Agenda

Design × innovation: perspective or evidence-based practices†

Collaborating to compete: The role of collective creativity in a South African clothing design small business

Contact Info

Product

Resources

About

Design × innovation: perspective or evidence-based practices^†