2007
DOI: 10.1108/02656710710722284
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An exploratory study of service quality in the Malaysian public service sector

Abstract: PurposeThe paper seeks to obtain a better understanding of the extent to which service quality permeates within the Malaysian public service sector by drawing on management and customer perceptions of service quality.Design/methodology/approachTwo separate surveys were distributed to managers and customers across 86 branches of a public sector department within the Malaysian Ministry. The manager survey comprised instruments relating to organisational service performance, while the customer survey contained in… Show more

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Cited by 128 publications
(80 citation statements)
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References 45 publications
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“…It is also viewed as a form of attitude signifying long-term overall evaluation of organisational performance and a function of the discrepancy between performance and expectation along with the quality dimensions (Zeithaml et al, 1996). Service quality is cognitive and relativistic discrepancy between experience-based performance and norms regarding service benefits (Agus et al, 2007). The customers assess quality as high if perception of service exceeds customer's expectations; and as low when service performance does not meet expectations (Oliver, 1980).…”
Section: Service Qualitymentioning
confidence: 99%
“…It is also viewed as a form of attitude signifying long-term overall evaluation of organisational performance and a function of the discrepancy between performance and expectation along with the quality dimensions (Zeithaml et al, 1996). Service quality is cognitive and relativistic discrepancy between experience-based performance and norms regarding service benefits (Agus et al, 2007). The customers assess quality as high if perception of service exceeds customer's expectations; and as low when service performance does not meet expectations (Oliver, 1980).…”
Section: Service Qualitymentioning
confidence: 99%
“…Figure 1 (adapted from Agus et al, 2007) shows the theoretical model that serves as a guide for the present study.…”
Section: Research Theoretical Modelmentioning
confidence: 99%
“…This research will study 5 factors of service quality namely: tangibles, reliability, responsiveness, assurance and courtesy which were adapted from Agus et al (2007) who studied the service quality in the context of Malaysian public service sector by drawing on management and customer perceptions of service quality …”
Section: Research Theoretical Modelmentioning
confidence: 99%