An Exploratory Study for Artificial Intelligence Shopping Information Service

Quality evaluation model of artificial intelligence service for startups

“…Citing the study by Russell (2015), Byun (2017) similarly defined the concept of AI in ways which automate intelligent human behavior, replace human tasks with advantages from machines, build automated platforms and systems that detect and execute complex and diverse environments in order to achieve a given goal, and lastly develop a comprehensive software technology that can solve problems by implementing human reasoning and understanding skills for machines. Kim and Kim (2017) defined AI as an innovative technology that finds and responds to human-like answers. That is, to find answers to a customer's questions, AI accurately understands the consumer's situation based on various information, creates and analyzes various possible combinations, and compares the way humans think to find answers.…”

“…First, AI service is an unmanned service based on super intelligence. According to previous studies (Jang, 2017;Kim and Kim, 2017;KCERN, 2016;Yoo, 2017), AI service is a new concept that replaces humans by changing consumption patterns and provides services that perceive the surrounding environment while intelligently judging and acting appropriately in response, that accurately understands the characteristics and behavior of consumers, that recognizes and provides a customer situation based on cognitive information as a user-oriented service in an unmanned system. Moreover, based more on specialized super-intelligence rather than existing people, AI services play the role of helper to choose the optimal decision and offer comfortable and desired services by greatly reducing the consumers' stress.…”

“…An optimization system that provides predictive and customized values through learning Kim and Kim (2017) Innovative technology that allows computers to understand the context and situation that customers ask about based on a variety of information and analyze possibilities to find and respond to answers in a similar way to how people think KCA (Korea Consumer Agency) (2018) Technology that realizes human comprehension and reasoning, perceptions, and cognitive ability for natural language through computer programs Jung (2017) Technology that mimics human brain nerves, comprehension and learning skills for prediction and judgment TIPA (Korea Technology and Information Promotion Agency for SMEs) (2017) Technology that realizes human cognitive, learning and reasoning abilities IITP (Institute for Information and Communication Technology Promotion) (2017) Technology that applies human abilities (perception, understanding, memory, judgment, discovery, learning, thinking, creation, etc. ) to machines Table 1.…”

Investigating the impact of artificial intelligence on consumer’s purchase intention in e-retailing

“…Not only marketers but also consumers are keenly interested in artificial intelligence, and most of them are reaping benefits out of it. Most of the customers while using artificial intelligence, have earned profits by meeting their demands with the optimal use of money and time (Kim and Kim, 2017). Unrealistic situations of earlier times have been made possible today and are easily achievable now because of the use of artificial intelligence (Weber and Schu ¨tte, 2019).…”