“…With about two billion monthly active users, YouTube gains over a billion views daily on learning and educational content (Salim, 2019; Susan, 2018). There is a wide array of educational videos in YouTube providing content in different domains such as exercise instruction (Basch et al , 2017), computer programming (Lee et al , 2017), musical instruments (Hong et al , 2016) and foreign languages (Blattner and Fiori, 2009). The recent Pew research studies reported that YouTube was the top online platform used by most adults in the US, and about 87% of YouTube users found YouTube helpful in terms of how-to and learning content (Perrin and Anderson, 2019; Smith et al , 2018).…”
PurposeDrawing from social cognitive theory, the purpose of this study is to examine how personal, environmental and behavioral factors can interplay to influence people's use of YouTube as a learning resource.Design/methodology/approachThis study proposed a conceptual model, which was then tested with data collected from a survey with 150 participants who had the experience of using YouTube for learning. The bootstrap method was employed to test the direct and mediation hypotheses in the model.FindingsThe results revealed that personal factors, i.e. learning outcome expectations and attitude, had direct effects on using YouTube as a learning resource (person → behavior). The environmental factor, i.e. the sociability of YouTube, influenced the attitude (environment → person), while the behavioral factor, i.e. prior experience of learning on YouTube, affected learning outcome expectations (behavior → person). Moreover, the two personal factors fully mediated the influences of sociability and prior experience on YouTube usage for learning.Practical implicationsThe factors and their relationships identified in this study provide important implications for individual learners, platform designers, educators and other stakeholders who encourage the use of YouTube as a learning resource.Originality/valueThis study draws on a comprehensive theoretical perspective (i.e. social cognitive theory) to investigate the interplay of critical components (i.e. individual, environment and behavior) in YouTube's learning ecosystem. Personal factors not only directly influenced the extent to which people use YouTube as a learning resource but also mediated the effects of environmental and behavioral factors on the usage behavior.
“…With about two billion monthly active users, YouTube gains over a billion views daily on learning and educational content (Salim, 2019; Susan, 2018). There is a wide array of educational videos in YouTube providing content in different domains such as exercise instruction (Basch et al , 2017), computer programming (Lee et al , 2017), musical instruments (Hong et al , 2016) and foreign languages (Blattner and Fiori, 2009). The recent Pew research studies reported that YouTube was the top online platform used by most adults in the US, and about 87% of YouTube users found YouTube helpful in terms of how-to and learning content (Perrin and Anderson, 2019; Smith et al , 2018).…”
PurposeDrawing from social cognitive theory, the purpose of this study is to examine how personal, environmental and behavioral factors can interplay to influence people's use of YouTube as a learning resource.Design/methodology/approachThis study proposed a conceptual model, which was then tested with data collected from a survey with 150 participants who had the experience of using YouTube for learning. The bootstrap method was employed to test the direct and mediation hypotheses in the model.FindingsThe results revealed that personal factors, i.e. learning outcome expectations and attitude, had direct effects on using YouTube as a learning resource (person → behavior). The environmental factor, i.e. the sociability of YouTube, influenced the attitude (environment → person), while the behavioral factor, i.e. prior experience of learning on YouTube, affected learning outcome expectations (behavior → person). Moreover, the two personal factors fully mediated the influences of sociability and prior experience on YouTube usage for learning.Practical implicationsThe factors and their relationships identified in this study provide important implications for individual learners, platform designers, educators and other stakeholders who encourage the use of YouTube as a learning resource.Originality/valueThis study draws on a comprehensive theoretical perspective (i.e. social cognitive theory) to investigate the interplay of critical components (i.e. individual, environment and behavior) in YouTube's learning ecosystem. Personal factors not only directly influenced the extent to which people use YouTube as a learning resource but also mediated the effects of environmental and behavioral factors on the usage behavior.
“…Erdem and Sisik [ 68 ] analyzed the content of 300 YouTube clips on bariatric surgery, also known as weight loss surgery, and suggested that the content from professional accounts tends to be more accurate. In another study, Basch et al [ 69 ] analyzed the top 100 most widely viewed weight loss videos on YouTube and found only 1 professional video; consumer-created videos dominated the domain. Mejova [ 62 ] examined 1.5 million tweets mentioning obesity and diabetes and found that only 23% of the content came from verified users (ie, Twitter accounts that are associated with a governmental or academic institution).…”
Background
Evidence in the literature surrounding obesity suggests that social factors play a substantial role in the spread of obesity. Although social ties with a friend who is obese increase the probability of becoming obese, the role of social media in this dynamic remains underexplored in obesity research. Given the rapid proliferation of social media in recent years, individuals socialize through social media and share their health-related daily routines, including dieting and exercising. Thus, it is timely and imperative to review previous studies focused on social factors in social media and obesity.
Objective
This study aims to examine web-based social factors in relation to obesity research.
Methods
We conducted a systematic review. We searched PubMed, Association for Computing Machinery, and ScienceDirect for articles published by July 5, 2019. Web-based social factors that are related to obesity behaviors were studied and analyzed.
Results
In total, 1608 studies were identified from the selected databases. Of these 1608 studies, 50 (3.11%) studies met the eligibility criteria. In total, 10 types of web-based social factors were identified, and a socioecological model was adopted to explain their potential impact on an individual from varying levels of web-based social structure to social media users’ connection to the real world.
Conclusions
We found 4 levels of interaction in social media. Gender was the only factor found at the individual level, and it affects user’s web-based obesity-related behaviors. Social support was the predominant factor identified, which benefits users in their weight loss journey at the interpersonal level. Some factors, such as stigma were also found to be associated with a healthy web-based social environment. Understanding the effectiveness of these factors is essential to help users create and maintain a healthy lifestyle.
“…The Diet YouTubers in our analysis also stress the importance of assessing one's own eating behaviour and promote selfawareness when it comes to choosing a diet. They invite their audiences to become both dietary aware and dietary literate, beyond a focus on exercise (Basch et al, 2017). In the process of doing so, they argue that to some extent they perceive health to be the critical capacity to know about one's body and context, which approaches notions of Locker and Gibson's positive healthconscious decisions that prevent disease and promote wellness (Locker and Gibson, 2006).…”
Section: Discussionmentioning
confidence: 99%
“…Other authors highlight barriers such as cost, food preparation, eating habits and self-control, in contrast to motives, such as losing weight, looking attractive, staying healthy and feeling better (Michaelidou et al, 2012;Mete et al, 2019). Basch et al (2017) have studied diet videos, in line with research proposed here, but focus on weight loss as a single category and do not specify how uploading consumers conceptualise healthy living.…”
In this paper, we study which health conceptualisations are promoted or supported by intermittent fasting, no-carb-no-sugar, and endomorph Diet YouTubers and how they relate to existing definitions of health. In order to openly understand how YouTubers present health concepts, we will study health conceptualisations in YouTube diet videos qualitatively, through the use of thematic analysis. We identify five main themes: weight management, prior dietary awareness, diet literacy, quality of life, and the satisfaction of functional needs. We find that YouTubers substitute the WHO’s pursuit of a complete state of well-being by an implicit, tacit version of new health concepts. The tacit form allows them to stay practical and to focus on real-world dietary concerns, such as answers to the simple question “what should I eat to stay healthy?”. Diet YouTubers do not, however, neatly position themselves within existing health conceptualisations and they offer views on health that move beyond “formal” conceptualisations, including self-inspection, timing, preparation and planning and context-design. Differing from the universal definitions of health, the Diet YouTubers we studied target specific audiences with their presentations of healthy eating.
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