An exploration into the understanding of football value chain in south of Brazil

Abstract

Purpose Football is significant in the global economic context. However, the same significance is not identified in the value added to the chain, as the elements that make it up act in a disintegrated and independent manner with undesired effects. Consequently, it is necessary to structure the undesired effects to seek the basic causes that sustain this problematic situation. Thus, this paper aims to use a CRT to structure the undesired effects and basic causes that limit the positive economic impacts of the south Brazilian football value chain. Design/methodology/approach A semi-structured questionnaire was applied with questions about the existing constraints. Based on the answers in the interviews, the current reality tree was elaborated, premised on identifying the basic causes that sustain the undesirable effects detected. Findings Among the main results, it was identified that management problems of the traditional leaders of football clubs and federations are considered the main reason why south of Brazil football cannot fully exploit its economic potential. Originality/value It is evidenced that the paper shows the undesired effect that has the most impact on the development of this chain, and it is important to propose improvements to its root causes, aiming at greater efficacy of the resulting actions.

Business management in the football industry from a supply chain management perspective

“…In line with Serrano et al (2019b), we found that football SCM integrative perspective can help the football clubs to make more profit. Football industry can generate many profits, such as millions of job opportunities, interactions with sponsors, healthy entertainments development, positive cultural effects on the society, internationally sense of belonging for clubs' fans (Marquetto et al, 2017;Memari et al, 2020).…”

Evaluation of leverage points of the Brazilian football value ecosystem using system dynamics

“…Thus, it is necessary to reduce the performance of intermediary agents and effectively manage the club, avoiding the early commercialization of athletes. This happens prior to the economic return invested in its formation, as pointed out by the CRT (Serrano et al, 2019b) and systemic structure (Serrano et al, 2018). By analyzing the "Current" scenario under the leverage point "investment in junior categories," the current club policy is identified as positive, as the results of the AVS earned by third parties with the club are positively impacted by it.…”

“…Given this result, it is possible to infer that investment in junior categories has a positive impact on the financial economic results of the club and third parties. Therefore, the "investment in junior categories" can be considered a leverage point (Serrano et al, 2019b), as there is "economic participation generated by the club in society" (key variable), that is, there is addition of value. The values of the scenarios corroborate the links identified, which attributes the benefits of the club with the athlete to two reasons.…”

“…The second reason assumes that, by keeping athletes in junior categories, the club has a greater number of athletes available at a lower cost than that of external athletes hired. In addition, by maintaining an investment policy in junior categories, the club can conduct an in-depth assessment of future buying before making them, minimizing overestimated investments (Serrano et al, 2019b).…”

“…Thus, the model shows that decisions taken without professionalism tend to negatively affect the club's results and from third parties. Thus, it is possible to infer that the lack of professionalism in the club management shows the lack of vision of football as a business, resulting in the reduction of social benefits of this sport for society and, consequently, in the economic participation generated by the football club in GDP (Serrano et al, 2019b). Finally, the model shows that the economic result of the club must be significant for there to be repercussions on the earnings of third parties.…”