2020
DOI: 10.1007/s11846-020-00425-w
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An experimental analysis of overconfidence in tariff choice

Abstract: Consumers regularly have to choose between a pay-per-use and a flat-rate option. Due to the increasing number and range of (digital) services, the frequency at which consumers have to make tariff-choice decisions to use these services has become even more prevalent. Prior work has demonstrated that consumers’ tariff choices are often systematically biased and identified overconfidence as one of the key drivers. Yet, prior research is non-experimental and focused on the so-called flat-rate bias. By contrast, we… Show more

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Cited by 3 publications
(2 citation statements)
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“…Xia and Li analyzed the data from the 2012 Chinese Survey of Consumer Finance and showed that financial literacy overconfidence is positively connected with stock market participation [23]. Dowling et al investigated the effects of overconfidence on the decision to choose between a pay-per-use and a flat-rate option and discovered that overconfident consumers underestimate their actual usage [24]. Overconfidence and game theory have been merged in a few research.…”
Section: Overconfidence Theorymentioning
confidence: 99%
“…Xia and Li analyzed the data from the 2012 Chinese Survey of Consumer Finance and showed that financial literacy overconfidence is positively connected with stock market participation [23]. Dowling et al investigated the effects of overconfidence on the decision to choose between a pay-per-use and a flat-rate option and discovered that overconfident consumers underestimate their actual usage [24]. Overconfidence and game theory have been merged in a few research.…”
Section: Overconfidence Theorymentioning
confidence: 99%
“…The great influence of this personality trait on successful corporate management is reflected in an extensive body of research that deals with self-confidence, its exaggerated manifestations and its consequences (e.g., Billett and Qian 2008;Malmendier and Tate 2015;Dowling et al 2021). This literature is very broad, divided into different areas, and provides mixed evidence regarding the effects of overconfidence (e.g., Aghazadeh et al 2018).…”
Section: Introductionmentioning
confidence: 99%