2015
DOI: 10.1016/j.socec.2015.06.002
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An experiment on energy-saving competition with socially responsible consumers: Opening the black box

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Cited by 13 publications
(9 citation statements)
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“…A large number of studies have focused on the level of consumer trust of CSR (Kim et al, 2015) activities, the socially responsible behavior of investors (Cordeiro and Tewari, 2015), the reaction of local communities to business operations and the engagement of NGOs in corporate strategic management (Dawkins and Lewis, 2003). Literature on consumers includes studies examining the preferences and willingness of consumers to pay a premium for products produced following sustainable principles (Vlachos et al, 2009;Grebitus et al, 2016;Vasileiou and Georgantzis, 2015). Costaldo et al (2009) highlight that consumers demonstrate greater confidence in firms undertaking CSR activities and adopting ethical codes.…”
Section: Introductionmentioning
confidence: 99%
“…A large number of studies have focused on the level of consumer trust of CSR (Kim et al, 2015) activities, the socially responsible behavior of investors (Cordeiro and Tewari, 2015), the reaction of local communities to business operations and the engagement of NGOs in corporate strategic management (Dawkins and Lewis, 2003). Literature on consumers includes studies examining the preferences and willingness of consumers to pay a premium for products produced following sustainable principles (Vlachos et al, 2009;Grebitus et al, 2016;Vasileiou and Georgantzis, 2015). Costaldo et al (2009) highlight that consumers demonstrate greater confidence in firms undertaking CSR activities and adopting ethical codes.…”
Section: Introductionmentioning
confidence: 99%
“…With respect to the reviewed research, the present contribution presents a main original feature: the seller's behavior under consideration neither improves the welfare of consumers as in Vasileiou and Georgantzís (2015)) nor impacts third parties without any opportunity to affect the sellers' surplus as in Rode et al (2008) and Bartling et al (2014). Transactions concluded in the market do not generate a negative effect on all market participants, as it is in Kuhn and Uler (2019).…”
Section: Related Experimental Literaturementioning
confidence: 99%
“…The authors show that consumers are willing to pay premia for ethically differentiated products, but when ethical differentiation is absent consumers tend to purchase at the lowest price irrespective of the costs incurred by producers. Vasileiou and Georgantzís (2015) study experimental markets with nine consumers and nine producers who interact for at least 36 periods. Their treatment condition involves asking producers to define not only the price (as in the baseline) but also the level of an energy-saving investment.…”
Section: Rel Ated E Xperimental Liter Aturementioning
confidence: 99%
“…Moreover, following Eppstein et al (2011) [45], it is also assumed that if the product price exceeds 100% of the expected price, consumers will consider the product not affordable and refuse to purchase it. Therefore, the utility function of consumers' evaluation of different products is shown in formula (8)…”
Section: Consumer Purchase Decision-makingmentioning
confidence: 99%
“…Therefore, consumer income is an important factor that affects their purchase intention and behavior concerning green products [7]. Second, an increasing number of consumers value green products because these can save more energy and are environmentally friendly, among other reasons [8]. Besides, consumers are affected by their social networks; they may choose 2 Complexity products based on information shared with their friends and some network platforms [9].…”
Section: Introductionmentioning
confidence: 99%