2022
DOI: 10.1155/2022/9508668
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An Empirical Study on the Factors Influencing Users’ Continuance Intention of Using Online Learning Platforms for Secondary School Students by Big Data Analytics

Abstract: During the new coronavirus epidemic in 2020, the number of online learning platform users grew explosively, with secondary school students becoming the main group of online learning platform users. Especially the virtual clinical learning environment of online learning platform for secondary school students, as one of the main factors affecting users’ sustained use, has become an important issue companies and researchers are faced with. This paper, taking secondary school student users as the research object, … Show more

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Cited by 3 publications
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“…Therefore, user satisfaction is the main factor that continuously motivates users to use the target information system [29]. According to the theory, satisfaction is the most influential factor toward continuous intention, and perceived usefulness directly affects satisfaction [30]. Figure 1 illustrates the ECM model and its various components.…”
Section: A Expectation Confirmation Model (Ecm)mentioning
confidence: 99%
“…Therefore, user satisfaction is the main factor that continuously motivates users to use the target information system [29]. According to the theory, satisfaction is the most influential factor toward continuous intention, and perceived usefulness directly affects satisfaction [30]. Figure 1 illustrates the ECM model and its various components.…”
Section: A Expectation Confirmation Model (Ecm)mentioning
confidence: 99%