An Emotional Analysis of Korean Topics based on Social Media Big Data Clustering

Abstract

An innovative approach is introduced in this paper to address the challenges in emotional topic interpretation and accuracy in emotional situation assessment. Utilizing large data from social media to improve the accuracy of emotional analysis in online debates, with a specific emphasis on Korean themes. The proposed solution, the Online Topic Emotion Recognition Model (OTSRM), builds upon the foundational Online Latent Dirichlet Allocation (OLDA) model. The OTSRM integrates the concept of emotion intensity and introduces an inventive emotion iteration framework to tackle these issues. Key innovations of the OTSRM include establishing an affective evolution channel by augmenting affective heritability using a β priori. Additionally, the model generates two critical distribution matrices: one for characteristic words and another for affective words, facilitating a deeper understanding of emotional context within topics. The relative entropy method is employed to discern emotional tones in textual content, calculating maximum emotion values for topic focus within adjacent time segments. Validation experiments using five diverse network event datasets and comparisons to mainstream models demonstrate the OTSRM's effectiveness with emotion recognition accuracy rates of 85.56% and 81.03%. The OTSRM represents significant progress in addressing challenges associated with emotional topic analysis and precise emotional dynamics assessment in Korean social media data.